A Study of Urban Placemaking Evolution Changes at Pasar Santa Jakarta

Abstract

<h1><strong><em>Abstract</em></strong></h1><p><em>Traditional markets -where bargaining is method of trading- are still one of urban fabrics that offer sense of places, and Jakarta has 153 traditional markets managed by Jakarta regional owned enterprise. Numerous of these traditional markets had been renovated into layers of concrete buildings, but many are almost paralyzed in competing with shopping malls and the new way of trading, online shopping. Pasar Santa is still one of a kind. In 2014, Santa became the hippest gathering place and prestige marketplace for the emerging creative communities and young people -a new generation of vendors and buyers- while it still maintained its everyday needs such as fresh food, groceries and housewares. Santa -with its 1151 kiosks – succeeded to compete shopping malls and became one of the must-seen place in Jakarta. But in 2015, it died down causing farther businesses left. This paper captures the placemaking research of Santa's evolution stages -especially in the end of 2016 to the end of 2017 when DAG conducted participatory action research- and analyzes the reasons behind the changing characteristics and public perception. The study shows that community's collaboration and design can fabricate Santa into vibrant urban destination again.</em><em></em></p><p><em> </em></p><p><em>Key words: traditional market, placemaking, creative community, design as generator, community participation/ collaboration</em></p><p> </p>

Kolektif Pemuda dan Placemaking: Penciptaan Ruang Alternatif oleh Heartcorner Collective, Purwokerto

“…Sebagai bukti ruang-ruang seperti gedung aula milik universitas, gedung milik gereja, cafe yang tidak memiliki ruang pertunjukan yang layak, hingga cagar budaya pernah dijadikan sebagai tempat menyelenggarakan gig oleh Heartcorner Collective. Upaya yang dilakukan oleh Heartcorner Collective identik dengan temuan Oppusunggu et al (2019). Dalam penelitian tersebut ditemukan perjalanan evolusi Pasar Santa dari sebuah pasar pada umumnya berubah menjadi ruang kreasi pemuda melalui upaya-upaya placemaking atau pencarian ruang alternatif yang dilakukan oleh para pemuda di Jakarta.…”

Market Helper Indonesia (Beyond Interior Design Space)

“…Before, mixed research method had been applied to Jakarta traditional market. It was applied to help Santa market Jakarta bustling again with customers [2] and to be inclusive for existing and senior customers [3], also to help East Tebet market having appreciation system for clean market [4]. But never the method has been used in traditional market to maintain and increase transactions from customers, especially the new ones, and small traders.…”