A Study on Social Network Services Visualization Based on User Needs

Han, Young Suk; Choi, Jong Kyu; Ji, Yong Gu

doi:10.1007/978-3-642-21796-8_34

Cited by 6 publications

(3 citation statements)

References 13 publications

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“…tags). Third, content sharing , which accelerates content interactions (Han et al ., 2011), and it suggests that designers should provide the means to share or distribute content to other users. Najjar (2011) highlights specific design features that support information sharing, such as adding semantic markups, share and like buttons, post notifications and product reviews.…”

Section: Methodsmentioning

confidence: 99%

Expert-centric design inspection of branded apps: a close look at marketing and interface design features

Zhao

Huang

2022

ITP

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PurposeAlthough brands have developed mobile applications (apps) to offer consumers new experiences, low app usage numbers indicate the need to develop a systematic, practical evaluation framework for branded app design that specifies concrete design features.Design/methodology/approachAn expert review provides an overview of the design of current branded apps. On the basis of an extensive literature review, this article classifies state-of-the-art design features for branded apps according to a proposed evaluation framework that includes human–computer interaction (HCI)–related and marketing-related evaluation criteria. In an application of these evaluation criteria, the authors evaluate 73 branded apps issued by 11 top fast-moving consumer goods (FMCG) brands.FindingsThe expert review identifies strengths and weaknesses that are common to the design of current branded apps. These findings inform the set of design recommendations that this article offers, which includes 14 features common to all types of apps and 9 features specific to particular types of apps.Practical implicationsThis research offers practical implications for app designers, who need to address design dimensions contained in the proposed framework including the HCI-related (mobile, social and user experience design features) and marketing-related (branding and customer relationship management design features) to create effective branded apps.Originality/valueDesign elements identified in prior literature remain abstract and do not prescribe a systematic or pragmatic approach to using them in practice. This study takes a multidisciplinary perspective (HCI, marketing and design science) to establish a practical evaluation framework for branded app designs.

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Section: Methodsmentioning

confidence: 99%

Expert-centric design inspection of branded apps: a close look at marketing and interface design features

Zhao

Huang

2022

ITP

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“…For instance, found that providing user-generated information and simple access could facilitate participation and stimulate users' creating, editing and disseminating behavior. Han et al (2011) believed that design features promoting the sharing of user-concerned content could facilitate user participation. However, there emerge some contradictory conclusions about the consequences of design factors.…”

Section: Design Of Ecpmentioning

confidence: 99%

Impacts of platform design on consumer commitment and online review intention: does use context matter in dual-platform e-commerce?

Xiao

Siponen

Xing

et al. 2022

INTR

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PurposeThe purpose of this study is to explore the antecedents of consumers’ online review intention in e-commerce platforms from a unique perspective of consumer commitment and platform design. Meanwhile, for the dual-platform strategy, i.e. providing both the web and mobile platforms simultaneously, which is widely adopted in the industry but lacks theoretical concerns, this study aims to examine the differences that platform design influences consumer commitment, consequently contributing to online review intention, between the web and mobile contexts.Design/methodology/approachA cross-sectional online survey is employed, and a structural equation model-based approach is utilized to analyze the data collected from both the website-preferred consumers (N = 167) and the mobile app-preferred consumers (N = 247).FindingsThe results indicate that instrumental support design factors and socio-emotional support factors positively influence consumer commitment, which further affect online review intention positively. Furthermore, design factors in different use contexts generate different impacts, and consumer commitment generates a greater effect on online review intention in the mobile than in the web context. Empathy is found to be an important motivator of consumer commitment in both contexts.Originality/valueTo the best of the authors’ knowledge, as one of the first attempts to capture the differences in the relationship between platform design on consumer commitment and online review intention in different use contexts within the dual-platform e-commerce, this study provides insights for e-commerce platform managers and designers to promote consumer commitment and online review engagement by prioritizing the platform design.

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“…The increasingly growing implementation of these technologies has encouraged meaningful relationships and modified the role of customers in the platform. Today researchers claim that the characteristics of the above social commerce platform is based on its technical features, such as the personalized technical, which is used to support the user's personalized expression or satisfy personal products or service information needs [11]; the interaction technical, which mainly supports users to generate, share, edit, forward and disseminate information on the platform and support instant dialogue between users [12]; the community-creation technical, which is aimed to support members as consumers or sellers can join in a certain community based on their own interests, and once joined, they can communicate with others in the forum section, they can also follow or be followed by others so that they see updated information such as product reviews and favorite items [13]. The three technical features is the core technologies of the social platform, however, there is a lacking of researchers have explored how these technologies affect the users' behavior, especially, the users' intention to continue sharing their generate contents.…”

Section: Technical Featuresmentioning

confidence: 99%

Exploring the Role of Technical Features in Promoting the Intention to Continue Sharing Contents in Social Commerce Platform

Wang¹,

Fang²,

Tang³

2019

JSSM

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For this paper, we'd like to explore the role of the technical features on the users' continuous intention to share contents in the social commerce platform based on social cognition theory. The social commerce is an emerging e-commerce platform along with the development of social media technology. Compared with traditional e-commerce, user's content sharing has been recognized as the most important resource for the social commerce platform to attract new users as well as help old users make a better purchase decision. Drawing on the literature of the Social Cognition theory, the intention to continue sharing contents, the technical support of social commerce, the author develops a new model to understand the mechanism of the user's intention to continue sharing contents and uses the SEM to test the model. Results show that technical support has a positive influence on the intention to continue sharing content, also increases the level of self-efficacy perception and outcome expectations, which in turn increases users' intention to share contents. Implications, limitations, discussion, and future research directions are discussed at the end of the paper.

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A Study on Social Network Services Visualization Based on User Needs

Cited by 6 publications

References 13 publications

Expert-centric design inspection of branded apps: a close look at marketing and interface design features

Expert-centric design inspection of branded apps: a close look at marketing and interface design features

Impacts of platform design on consumer commitment and online review intention: does use context matter in dual-platform e-commerce?

Exploring the Role of Technical Features in Promoting the Intention to Continue Sharing Contents in Social Commerce Platform

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