2023
DOI: 10.1136/bmjopen-2023-077579
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Acceptance of the Advocacy Core Group approach in promoting integrated social and behaviour change for MNCH+N in Nigeria: a qualitative study

Adetayo Adetunji,
Mayokun Adediran,
Eno-Obong E Etim
et al.

Abstract: ObjectiveThis paper examines the acceptance of the Advocacy Core Group (ACG) programme, a social and behaviour change intervention addressing maternal, newborn, child health and nutrition (MNCH+N) in Bauchi and Sokoto states, with an additional focus on the perceived endorsement of health behaviours by social networks as a potential factor influencing acceptance.DesignThis study used the qualitative social network analysis approach and used in-depth interviews to collect data from 36 participants across Bauchi… Show more

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