“…Despite a business environment with uncertain politics, bureaucracy and unreliable public services, many Italian family businesses have been able to survive and, in some situations, grow to become leaders in the sector (Economist, 2011). Some examples of Italian family businesses already explored in the literature include Armani and Zegna (Colli and Merlo, 2007), Brioni (Sargiacomo, 2008, 2018), DeCecco (Consorti et al , 2016) and Borri (Masino, 2021). The research here continues in this vein by analysing the evolution of a large Italian family firm, namely, Barilla.…”