Using the example of the Russian State University of Physical Education, Sports, Youth and Tourism (SCOLIPE), we consider the modern concept of training coaches at sports universities of the Russian Federation. The development of the concept of training coaches includes a theoretical and methodological justification for the formation of the social and professional status of a trainer, methodological foundations for substantiating the concept of training coaches in the context of the integrated educational system of sports institutes of the Russian Federation, as well as modeling and implementing a training program for trainers in specialized (specialized universities) of the Russian Federation. The technology of teaching sports and pedagogical disciplines contributes to the formation of professional readiness of students of higher education institutions of physical education, as evidenced by the high percentage of employment of graduates in the profile of teacher and trainer.