Adoption Factors of E-Marketplace and Instagram for Micro, Small, and Medium Enterprises (MSMEs) in Indonesia

Purwandari, Betty; Otmen, Briant; Kumaralalita, Larastri

doi:10.1145/3352411.3352453

Cited by 21 publications

(20 citation statements)

References 9 publications

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“…From an organizational perspective, the factors that influence the implementation of S-Commerce consist of top-level management, finance, and human resources IT capabilities. Business owners have an important role in deciding the adoption of technology in SMEs (Dahnil et al, 2014;Purwandari et al, 2019). SMEs will tend to use S-Commerce if it is less expensive and easy to use.…”

Section: Social Commerce In Smementioning

confidence: 99%

“…Also, UTAUT has a gender, age, experience, and voluntariness factors (Bamansoor et al, 2020;Rahman et al, 2020). Factors in the UTAUT model can be seen in (Rahman et al, 2020) Besides, other studies look at S-Commerce adoption in SMEs from an organizational perspective (Abdulla Ali et al, 2019;Abed, 2020;Purwandari et al, 2019). At present, technology adoption for organizations is increasing.…”

Section: Theoretical Modelmentioning

confidence: 99%

“…TOE has three factor; technology, organization, and environment. In practice, TOE has been used massively because it is very systematic in examining the internal and external factors of an organization (Abed, 2020;Purwandari et al, 2019;Wang et al, 2019).…”

Section: Theoretical Modelmentioning

confidence: 99%

“…Enjoyment, trust, perceived usefulness, quality, perceived value, security, comfort transaction and ease of use 7. Purwandari et al (2019) This study aims to understand the factors that influence the adoption of emarketplace and Instagram concerning the adoption of S-Commerce in SMEs in Indonesia.…”

Section: Tammentioning

confidence: 99%

“…According to the prior research, there are important factors for the adoption of S-Commerce in SME. Two factors that are most determinants of S-Commerce adoption are perceived usefulness (Abed, 2020;Al-Adwan, 2019;Aldhahery et al, 2018;Chatterjee & Kumar Kar, 2020;Cho & Son, 2019;Dahnil et al, 2014;Hajli, 2012;Maia et al, 2018;Othman et al, 2019;Purwandari et al, 2019;Samarasinghe & Silva, 2019;Solangi et al, 2019;Wijaya et al, 2019) and trust (Abed et al, 2015;Akman & Mishra, 2017;Al-Adwan, 2019;Aldhahery et al, 2018;Alshibly, 2015;Bamansoor et al, 2020;Hajli, 2012;Lal, 2017;Maia et al, 2018;Othman et al, 2019;Vongsraluang & Bhatiasevi, 2016).…”

Section: Tam Perceived Usefulness Trustmentioning

confidence: 99%

See 4 more Smart Citations

Determination of the influence factors on social commerce in SME: A review

Sutomo¹,

Rahman²,

Romli³

2020

IJSECS

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Social Commerce is a new form of online commerce that utilizes social media technology. Individuals and companies have become interested in utilizing Social Commerce. But, S-Commerce adoption is not easy because you have to know what factors determined S-Commerce adoption. This study aims to investigate the determinants factor that influences the implementation of social commerce on SME. The results of this study are TAM and UTAUT is a method that is widely used for S-Commerce implementation, while the factors that influence the implementation of social commerce are the perceived usefulness, trust, ease of use, facilitating conditions, and information quality.

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Section: Social Commerce In Smementioning

confidence: 99%

Section: Theoretical Modelmentioning

confidence: 99%

Section: Theoretical Modelmentioning

confidence: 99%

Section: Tammentioning

confidence: 99%

Section: Tam Perceived Usefulness Trustmentioning

confidence: 99%

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Determination of the influence factors on social commerce in SME: A review

Sutomo¹,

Rahman²,

Romli³

2020

IJSECS

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A Study of Information and Communications Technology Students e-Platform Choices as Technopreneur

Tanutama,

Hardy

2023

Lecture Notes in Electrical Engineering

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Better understanding of technology effects in adoption of predictive supply chain business analytics among SMEs: fresh insights from developing countries

AL‐Shboul

2022

BPMJ

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PurposeThis study contributes to the supply chain management (SCM) literature differently. It offers insightful information about the use and adoption of technologies for small and medium-sized enterprises (SMEs) in developing countries. Some challenges regarding the predictive supply chain business analytics (SCBA) tools and their prediction remain unexplored and require addressing and examination in developing economies. Therefore, this study examines the substantial roles of relative advantage (RA) and compatibility (Comp.) in using technology in predictive SCBA adoption among SMEs in developing countries.Design/methodology/approachThis paper performed a quantitative survey-based study to analyze the substantial role of RA and Comp. with the aim of using predictive SCBA adoption. To this end, the author conducted an online survey through which 262 SMEs from developing countries (i.e. Jordan, Kingdom of Saudi Arabia (KSA), the United Arab Emirates (UAE), Egypt, Turkey and Qatar) only responded by email.FindingsThe partial least squares structural equation modeling (PLS-SEM) clearly shows a significant relationship between RA and predictive SCBA adoption. Still, Comp. does not significantly affect the use of predictive SCBA adoption.Originality/valueSuch findings of this study can provide insightful implications for stakeholders and policymakers regarding the importance of using predictive SCBA adoption in SMEs in developing countries.

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Adoption Factors of E-Marketplace and Instagram for Micro, Small, and Medium Enterprises (MSMEs) in Indonesia

Cited by 21 publications

References 9 publications

Determination of the influence factors on social commerce in SME: A review

Determination of the influence factors on social commerce in SME: A review

A Study of Information and Communications Technology Students e-Platform Choices as Technopreneur

Better understanding of technology effects in adoption of predictive supply chain business analytics among SMEs: fresh insights from developing countries

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