The electrochemistry nowadays has many faces and challenges. Although the focus has shifted from fundamental electrochemistry to applied electrochemistry, one needs to acknowledge that it is impossible to develop and design novel green energy transition devices without a comprehensive understanding of the electrochemical processes at the electrode and electrolyte interface that define the performance mechanisms. The review gives an overview of the systematic research in the field of electrochemistry in Estonia which reflects on the excellent collaboration between fundamental and applied electrochemistry.