Self‐regulation of sediment transport by wind is widely assumed to derive from the partitioning of momentum from the fluid flow to the particle cloud. Consequently, the fluid stress on the bed surface is suggested by some to drop below that required to entrain particles, while the cloud is sustained by particle ricochet and splash that derive from the impacts of particles moving ballistically along the bed surface. While these theoretical constructs underpin present‐day numerical models of aeolian saltation, the particle‐borne stress has never been measured directly in either a laboratory or field setting. Such measurements are required for model validation and calibration of numerical simulations and were undertaken in vertical profile in the Trent Environmental Wind Tunnel using particle tracking velocimetry. Test sand was normally distributed with a median diameter of 590 μm. Particle momentum was calculated from the diameter and velocity of each image pair captured using high‐speed photography and then summed within each elevation band. The median diameter of the air‐borne particles was found to increase with friction velocity (u*), suggestive of sorting of the bed surface, and to decrease with elevation. Within a two‐dimensional framework, the vertical and windward components of the particle velocity were found to increase with elevation, with u* having little to no influence. Confirming the results of previous numerical simulations, these experiments show that the normalized particle‐borne stress increases exponentially toward the bed surface; however, within the lowest few millimeters where particle splash dominates, no consistent change is observed with elevation.