“…This style of doing affective ethnography has been taken up and enriched with an attention to unexpected moment of awkwardness (Sløk-Andersen and Persson, 2021), critical engagement with moments of wonder (Christensen, 2021), affective resistance (Marsh and Sliwa, 2022), affective oscillation (Resch and Steyaert, 2020), the transformation of affective dissonance into affective solidarity (Baxter, 2021), embodied meaning-making (Pors, 2021), ethical enchantment (Bell et al, 2021), and collaborative affective ethnography (Parolin and Pellegrinelli, 2023). However, the attention to space/place remains rather under track and becomes more precise only in reference to entrepreneurial hubs co-constructing entrepreneurial identity (Katila et al, 2019), or cultural events as film festivals (De Molli et al, 2020), urban art (Michels and Steyaert, 2017), or patient community interactions on Twitter (Vidolov et al, 2023). For this reason I propose to go back to the second pillar of affective ethnographynamely placenessand re-think it in terms of the spatialization of affect and the affectivity of space.…”