Age of austerity celebrity expertise in UK reality television

Hamad, Hannah

doi:10.1080/19392397.2013.791056

Cited by 10 publications

(8 citation statements)

References 4 publications

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“…Scholars such as Hannah Hamad (2013) have highlighted the ways in which some celebrity experts have adapted to the cultural implications of austerity. The need for the adaptation of public personas and cultivation of austerity-friendly discourse suggest a cultural moment in which the ‘pre-recession celebrity’ (Hamad, 2013) is no longer viable. It is this cultural moment in which Jack Monroe achieves success and I argue can be understood as becoming an ‘austerity celebrity’.…”

Section: Jack Monroe As An Austerity Celebritymentioning

confidence: 99%

Jack Monroe and the cultural politics of the austerity celebrity

Martin

2021

European Journal of Cultural Studies

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This article conceptualises home cook Jack Monroe as an ‘austerity celebrity’, a mediated figure who forged her public persona directly through articulations with austerity culture. Drawing on an intertextual analysis of her blogs, cookbooks, interviews, speeches and representations across the media, I argue that Monroe demonstrates the paradox of anti-austerity celebrity in becoming economically successful as the face of modern poverty. Monroe’s navigation of a dual identity of celebrity and activist manifests in her critique of the government, her middle-class precarity, her status as a mother and her queer identity which requires consistent ‘authenticity labour’. In Monroe’s case, this labour is visible as a constant and politicised struggle over the terms of her ‘authenticity’. While unable to manage her more complex middle-class, queer identity, which confronts the established grounds of ‘feckless mothers’, the UK tabloid media attempts to frame Monroe’s success as a rags-to-riches style narrative reinforcing hegemonic rhetorics of resilience and creativity as routes to overcoming adversity. This analysis of the struggles at work in Monroe’s mediated presence demonstrates how the moral imperatives for women to offer to resourcefully manage the ‘challenges’ of austerity cuts, arguably draws attention away from austerity as structurally and politically motivated.

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Section: Jack Monroe As An Austerity Celebritymentioning

confidence: 99%

Jack Monroe and the cultural politics of the austerity celebrity

Martin

2021

European Journal of Cultural Studies

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“…En el centro de estos textos de la cultura popular se encuentra la distinción entre 'buenos' y ' malos' ciudadanos, distinción importante en un contexto en el que las soluciones a las consecuencias de la crisis son transferidas a los individuos, y su actitud frente a la adversidad permite categorizarlos. Se distingue a aquellos ciudadanos irresponsables, no productivos y que dependen (o se aprovechan) del sistema para sobrevivir (Jensen, 2014;Jensen y Tyler, 2015), de los individuos emprendedores, responsables e independientes que no escatiman esfuerzos en implementar soluciones por sí mismos (Allen et al, 2015;Hamad, 2013;St. John, 2015).…”

Section: Marco Teóricounclassified

Imaginarios de la crisis en la cultura popular española (2008-2015): narrativas neoliberales en el entretenimiento y la ficción televisivos.

Oliva¹,

Puertas²,

Besalú³

2021

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Este artículo analiza los imaginarios de la crisis representados en la cultura popular española mediante el estudio cualitativo de base semionarrativa de las series, los realities y los medios del corazón más consumidos entre 2008 y 2015. Estos textos muestran distintas formas de enfrentarse a la adversidad en relación al género de los personajes, y promueven valores neoliberales como el emprendimiento, la austeridad, la resiliencia, junto con apelaciones a la solidaridad entre ciudadanos.

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“…Moreover, in recent years, several authors have further explored the connection between celebrity culture and capitalist values by analysing how celebrities embody and promote the current 'austerity culture', which justifies welfare cuts and presents neoliberal policies as 'common sense' (Hall and O'Shea 2013, Jensen 2014, Jensen and Tyler 2015. Current celebrity culture promotes thrift and retreatism through public figures such as Kate Middleton (Allen et al 2015) or 'austere' celebrity experts (Hamad 2013), and neoliberal values such as discipline and individual responsibility are embodied by athletes such as Katie Taylor (Free 2015). Meanwhile, D-List celebrities convey the idea of doing whatever it takes to succeed in a time of economic hardship (Kokoli and Winter 2015).…”

Section: Celebrity Culture Social Inequality and Capitalist Valuesmentioning

confidence: 99%

‘Celebrities also suffer from the economic crisis’: Broke celebrities and neoliberal narratives from Spain’s Great Recession

Oliva

Pérez-Latorre

2019

Celebrity Studies

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Spain). Her research focuses on celebrity culture, class and gender studies, governmentality and reality TV. She has published articles in journals such as Convergence, Celebrity Studies, Social Semiotics, Games and Culture and Comunicar and she is the author of the book Telerrealidad, Disciplina e Identidad. Los makeover shows en España [Reality TV, discipline and identity. Makeover shows in Spain] (Ed. UOC, 2013).

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Age of austerity celebrity expertise in UK reality television

Cited by 10 publications

References 4 publications

Jack Monroe and the cultural politics of the austerity celebrity

Jack Monroe and the cultural politics of the austerity celebrity

Imaginarios de la crisis en la cultura popular española (2008-2015): narrativas neoliberales en el entretenimiento y la ficción televisivos.

‘Celebrities also suffer from the economic crisis’: Broke celebrities and neoliberal narratives from Spain’s Great Recession

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