“…Second, we calculated the Shannon entropy (i.e., information; see Shannon and Weaver, 1949 ) of the distribution of keypress counts to approach ( H + ) or avoid ( H − ) the face stimuli within each category. Keypress measures of value such as those reported here have also been studied in the context of neuroimaging data, and have been specifically linked to activation of reward circuitry (Aharon et al, 2001 ; Strauss et al, 2005 ; Perlis et al, 2008 ; Gasic et al, 2009 ; Viswanathan et al, 2015 ) that appears affected by genotype (Perlis et al, 2008 ; Gasic et al, 2009 ). In addition, pattern variables such as Shannon entropy have been shown to be important metrics for quantifying neural processing (Viola et al, 1996 ; Rieke, 1997 ; Tiesinga et al, 2002 ; Reeke and Coop, 2004 ), and define the “information” that is processed in cognitive neuroscience (Breiter et al, 2006 ; Kim et al, 2010 ).…”