Nowadays, the drive for green products has undergone a rapid increase following the global ecoawareness and the severe regulations aimed at preventing the environment from further damage. The use of ecosafe constituents in materials for harsh applications, such as brake pad systems, can be a possible solution for reducing health hazards arising from particle release during braking. Based on this, the present study provides a bibliographic review of green alternative constituents for friction material formulation, focusing the attention on their influence on the tribological properties of the final composites. The traditional materials still used in commercial brake pads are shortly described, with the aim to provide an overview of the current situation. In the final part of the review, following the trend of circular economy, works dealing with the use of waste as an ingredient of friction materials are also reported. The whole literature screening points out that much work is still required to obtain completely green friction materials. Indeed, few works dealing with the phenolic resin replacement, proposing inorganic ecosafe materials such as geopolymers, are present. On the contrary, the use of natural fibers is widely investigated: palm kernel, flax, agave and aloe can be identified as promising constituents based on the literature results and the generated patents.