2020
DOI: 10.1088/1742-6596/1529/2/022101
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AIRA Chatbot for Travel: Case Study of AirAsia

Abstract: Tourism is one of the main economic contribution to many countries worldwide. This paper presents an Artificial Intelligence tool to help improve the performance, quality and credibility of customer service for AirAsia Berhad, a renowned local business in travel/airline industry in Malaysia. The tool, AIRA, is developed using C# in Verbot 5.0 and plays an important role as an information gatherer, gathers all the latest and correct information in order to provide the best service to customers. The evaluation h… Show more

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Cited by 12 publications
(8 citation statements)
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“…Other examples are direct Figure 3 (a) AIRA responding to user's input. (b) Chatbot interface for AIRA from Kasinathan et al (2020) connections between the smart hotel rooms' amenities/services and the CB (exposing the same level of configuration); Buhalis and Yen (2020) implementation of emotions-based mechanisms to develop proactive CB; Buhalis and Yen (2020) (increasingly leveraging on AI and ML) realized trainable/trained CB to learn users' behavioral styles to be mirrored. Moreover, CB might behave according to specific styles, possibly identifying given brands (Hu et al, 2018), increase the possibly heterogeneous data-sources (e.g.…”
Section: Slr Resultsmentioning
confidence: 99%
“…Other examples are direct Figure 3 (a) AIRA responding to user's input. (b) Chatbot interface for AIRA from Kasinathan et al (2020) connections between the smart hotel rooms' amenities/services and the CB (exposing the same level of configuration); Buhalis and Yen (2020) implementation of emotions-based mechanisms to develop proactive CB; Buhalis and Yen (2020) (increasingly leveraging on AI and ML) realized trainable/trained CB to learn users' behavioral styles to be mirrored. Moreover, CB might behave according to specific styles, possibly identifying given brands (Hu et al, 2018), increase the possibly heterogeneous data-sources (e.g.…”
Section: Slr Resultsmentioning
confidence: 99%
“…Table III presents publicly existing platforms in the selected articles to implement chatbots. The other research works done in [35], [36],[37], [38] develop chatbots using programming languages based on C# in Verbot 5.0, on Snatchbot, Microsoft Visual Studio linked to Google Translate API and the Twilio platform, respectively, as well as some libraries in python are used, such as ChatterBot and chatterbot_corpus.…”
Section: B Conducting the Reviewmentioning
confidence: 99%
“…Classical Arabic [73], [60], [72] Education English [117], [86], [90], [108], [118],[1 07], [45], [112], [109], [122] Classical and MSA Arabic [50], [51] MSA Arabic [54], [58], [57], [55], [52], [53], [ 67], [66], [110], [63], [65] Arabic dialects: Saudi Arabic dialect and Jordanian [77], [78] Healthcare English [41], [44], [47], [70], [49], [71], [ 119] MSA Arabic [74], [111] Arabic Dialects: Egyptian [100] Tourism and airline English [35], [43] MSA Arabic [59], [75], [46], [113], [115] Business and customer service English [87], [69], [121],…”
Section: Religionmentioning
confidence: 99%
“…In general, chatbot interfaces are just composed of the chat showing the messages exchanged and the keyboard or the interaction menu prizing simplicity and efficiency. Nevertheless, a few applications opted for dedicating an important portion of the screen/window to the profile picture (i.e., a cartoonized icon of a flight assistant [23]).…”
Section: Srq7: Services Realizedmentioning
confidence: 99%