Alignment of Project Management With Business Strategy in Construction: Evidence From the Turkish Contractors

Abstract

The importance of fit between an organization’s implementation of project management (PM), and its business level strategy is emphasized in the literature. However, there are a limited number of studies investigating the relationship between business level strategy and implementation of PM in the construction industry. This paper aligns one of the business strategies, namely differentiation, with the PM process. A framework representing differentiation in the construction industry is proposed in this study. Structural equation modelling (SEM) is used to validate the relationship between differentiation and the PM process. The results show that a relationship between differentiation strategy and PM exists. The two types of differentiation are revealed, namely “product variety and speed-related differentiation” (PSD) and “quality and image-related differentiation” (QID). The companies trying to differentiate based on PSD should focus on cost, time and quality management. Change management and project planning are identified as important drivers of differentiation based on PSD. On the other hand, the companies trying to differentiate on QID should consider health, safety and environmental issues as well as quality. Companies should also manage their resources effectively to support the PM process that in turn leads to successful differentiation. Companies can utilize the research findings as a guideline while formulating their differentiation strategies.

Understanding the nature of Project Management capacity in Sri Lankan non-governmental organisations (NGOs): A Resource Based Perspective

“…In addition to project actors, internal organizational configurations influence the execution of project activities (Thiry and Deguire, 2007). Projects may be required to interface with operations (Killen and Kjaer, 2012) resulting in challenges of communication and coordination ( Budayan et al, 2015).…”

Securing the embeddedness of psychosocial diffusion indicators into the Turkish construction industry

“…In summary, the importance of intellectual capital and its interrelationship to competitiveness and innovation within Turkish AEC firms is essential (Yitmen, 2011). This not only requires the industry to "… differentiate itself in two ways, namely "product variety and speed" and "quality and image" (Budayan et al, 2015), but also the need to recognise that conjoined synergies require many issues to be brought together to: i) create mechanisms for increased awareness; and ii) establish viable conduits for generating verifiable evidence-based solutions for future uptake. For the purpose of discussion in this paper, these issues are loosely coupled into the term "capability", where capability is the sum total of industry complexity, strategic orientation/positioning, and stakeholder engagement.…”

“….] differentiate itself in two ways, namely, "product variety and speed" and "quality and image" (Budayan et al, 2015), but also the need to recognise that conjoined synergies require many issues to be brought together to: create mechanisms for increased awareness; and establish viable conduits for generating verifiable evidence-based solutions for future uptake.…”

Research on the Business Strategy of Qingyi Book Bar under the Internet Environment

“…The concept of "Internet +" brings new opportunities and challenges to independent businesses. However, the lack of mature and effective business models among college students' entrepreneurship groups has led to their blindness in Entrepreneurship content and profit model, which is an important factor leading to the failure of college students' entrepreneurship [7]. But in this broad market prospects, it seems that there are some obstacles to development.…”