While research on youthful drinking is extensive, the literature has been geographically skewed towards urban settings. As a potential corrective to this, our focus in this paper is on youthful drinking in rural Denmark. Based on 22 indepth interviews with young drinkers, this paper explores the drinking practices of rural youth. More specifically, drawing on Antonsich's (2010) notion of placebelongingness, we examine how sentiments of belonging relate to locally embedded drinking practices. We highlight the extent to which rural drinking places are characterized by the participation of young men, whose educational and professional aims are predominantly tied to the local community and activities within it. In so doing, we show that these contexts are primarily associated with 'drinking a single', as opposed to drinking to intoxication like their urban peers. We argue further that these 'lighter' but frequent forms of alcohol use, which we term 'congenial drinking', are related to accomplishments of place-belongingness and stand out as a gendered, classed and place-bound phenomenon.