2018
DOI: 10.1007/978-981-10-8612-0_80
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An Affective Design Guideline to Optimize Higher Institution Websites

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Cited by 6 publications
(4 citation statements)
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“…"ITTS Mart" is the logo utilized, which is based on the name of its offline branding. This seeks to increase user awareness of the relevance of physical stores and to broaden their branding [28]. As indicated in figure 2, the design was carried out in Figma based on the results of the preceding phase.…”
Section: Prototyping and System Usability Scale (Sus) Testmentioning
confidence: 99%
“…"ITTS Mart" is the logo utilized, which is based on the name of its offline branding. This seeks to increase user awareness of the relevance of physical stores and to broaden their branding [28]. As indicated in figure 2, the design was carried out in Figma based on the results of the preceding phase.…”
Section: Prototyping and System Usability Scale (Sus) Testmentioning
confidence: 99%
“…e-Resources in the library websites prefer to provide authentic learning with social interaction [1], and a user interface is a communication tool for the user with the eresources system in the library websites. As one of the official sources of information, which is one of the services on the library website, are often requested to meet a user's needs quickly, which was found to be frustrating [2], boring [3], confusing [4], and feeling lost [5]. It is because the design interface of e-resources has unclear navigation [6] with the searching interface of e-resources [7] and with too much information [8].…”
Section: Introductionmentioning
confidence: 99%
“…This makes it hard for users to find information [9] [10]. Users feel difficulty in accessing the system and understanding the system navigation [5], added to a lack of a guide and the absence of some websites [11]. The other reason that causes frustration for the user is a slow internet network [12] [13] [14], low bandwidth [15], slow download [16], and limited power [17].…”
Section: Introductionmentioning
confidence: 99%
“…Affective design has been applied in many fields for product design, such as automobiles, electric home appliances, house construction, office machine, and costume industries, in the early period of its application (Nagamachi, 2002). Most recently, as affective design has become a worldwide recognized concept, it has been used in numerous innovative areas, for example, computer games (de Byl, 2015;Gizvcka & Nalepa, 2018), websites (Taharim, Zainal, & Lim, 2018), software (GhasemAghaei, Arya, & Biddle, 2016;Pieroni, Scarpato, & Scorza, 2018), and mobile security authentication (Park, Lee, Lee, & Song, 2018).…”
Section: Introductionmentioning
confidence: 99%