An Analysis of Preferences in Housing Demand by Means of a Multicriteria Methodology (AHP). A More Sustainable Approach

Abstract

This paper examines key aspects of the behavior of housing demand from a sustainable standpoint. Most studies have mainly focused on housing supply, looking at quantitative predictions without considering the qualitative relationship found between housing values and housing demand on a sustainable and microeconomic scale. We used a multicriteria decision methodology (analytic hierarchy process—AHP) for the analysis of preferences in demand, based on the theory of multi-attribute utility of housing, to determine the relative importance of each characteristic of housing and its influence on the decision-making process. For this purpose, we carried out the study over three main groups of stakeholders in the housing market: real estate surveyors, real estate agents, and housing buyers (the latter representing the housing demand). Results show that although there might be some slight discrepancies among the three groups in the decision-making process and the weighting of housing attributes, the three groups agree in most of the process, especially when defining the criteria and the importance that each criterion has on the process of valuation. This study provides important managerial and sustainable implications for the real estate market related to urban public policy, as we highlight which criteria are most preferred.

Faktor yang Mempengaruhi Perkembangan Perumahan Di Pinggiran Kota (Studi Kasus : Kecamatan Boja, Kabupaten Kendal)

“…Secara umum faktor demografis, sosial ekonomis, lingkungan dan fisik hunian, akses lokasi serta ketersediaan fasilitas merupakan faktor yang mempengaruhi pemilihan lokasi hunian (Cervelló-Royo et al, 2021;Ling et al, 2016). Namun kondisi yang berbeda ditemukan pada pemilihan lokasi hunian di daerah pinggiran kota.…”

“…Faktor tersebut adalah faktor sosial ekonomi, faktor pola konsumsi masyarakat, dan faktor resiko. Hasil ini sesuai dengan beberapa penelitian terdahulu yang menyebutkan bahwa secara umum faktor demografis, sosial ekonomis, lingkungan dan fisik hunian, akses lokasi serta ketersediaan fasilitas merupakan faktor yang mempengaruhi pemilihan lokasi hunian (Cervelló-Royo et al, 2021;Ling et al, 2016).…”