The relationship between behavior and interpersonal evaluation is examined from the perspective of role theory. We hypothesize that others' evaluation of a role actor–his or her status–is related to the actor's conformity to their norms. Students in 50 university classes were asked (a) to indicate their expectations for a “typical university instructor” by filling out a 55‐item questionnaire which incorporates Jackson's Return Potential Model for measuring normative role phenomena, or (b) to judge the frequency of the class instructor's behavior on the same 55 items. An index was constructed which indicates the degree to which each instructor's behaviors conform to students' expectations for a typical instructor. This index correlated with students' mean evaluation of each instructor: his or her status (r=.64, p<.001). We demonstrate, however, that this relationship between conformity and status holds more strongly for intense, powerful norms, and only for instructors with a moderate rather than a relatively high reputation, that is, estimated status.