“…Traditionally, financial indicators like cost, the rate on investment and growth, were used to measure performance (Li et al, 2006). However, in recent literature, multi-dimensional parameters are used for performance evaluation and some of these parameters are product quality (Chandra and Kumar, 2019;Harikumar and Saleeshya, 2021;Saleeshya and Harikumar, 2022;Yadav and Kumar, 2022;Yang et al, 2021), delivery (Knapp et al, 2022;Saleeshya and Harikumar, 2022), efficiency (Saleeshya and Harikumar, 2022), accessibility (Al Majali, 2022;Saleeshya and Harikumar, 2022), customer satisfaction (Harikumar and Saleeshya, 2021;Al Majali, 2022;Quang et al, 2016;Yadav and Kumar, 2022), customer safety (Harikumar and Saleeshya, 2021), customer centeredness (Saleeshya and Harikumar, 2022), lead-time (Knapp et al, 2022;Al Majali, 2022), capital utilization (Ashok et al, 2017;Duijzer et al, 2018;Knapp et al, 2022;Yadav and Kumar, 2022) and inventory level (Knapp et al, 2022;Al Majali, 2022).…”