“…Tourists' dining experience was introduced by Long (1998) as a niche research field in tourism. Gradually, different studies have been conducted to enrich this area, from the basic profiles of tourists who seek an authentic dining experience at a destination (Okumus, Okumus, & McKercher, 2007) and the relationship testing between dining experience and the destination image (Ko, Kang, Kang, & Lee, 2018) to the evaluation of marketing strategies deployed by destinations to promote a particular dining experience (Horng, Liu, Chou, & Tsai, 2012; Lin, Pearson, & Cai, 2011) and the assessment of the brand value of food destinations (Tsai & Wang, 2017). These studies have contributed to the academia and practitioners' understanding of tourists' dining experience and helped in guiding the development of dining services offered at destinations.…”