“…Snapshots of the application of the "post-its technique" Following the methodological guidelines provided by Keeney (1992Keeney ( , 1996, a value tree was constructed based on the collective cognitive map, as shown in Figure 4. Although not always a smooth transition (for discussion, see Ferreira, Santos, Rodrigues, & Spahr, 2014;Ferreira, Jalali, Meidutė-Kavaliauskienė, & Viana, 2015a;Filipe, Ferreira, & Santos, 2015;Gonçalves, Ferreira, Jalali, & Meidutė-Kavaliauskienė, 2016;Jalali et al, 2016), this step of the process proved very valuable and was considered of extreme importance by the participants involved.…”