An illustration of multiple-stakeholder perspective using a survey across Australia, China and Japan

Abstract

The primary objective of the article is to illustrate how to develop a multiple stakeholder perspective (MSP) on a common set of financial ratios using a cross-country survey and reflect this information in a single comparative bank performance estimate. Data Envelopment Analysis brings together the varying perspectives of five key stakeholders, namely, regulators, shareholders, customers, bank managers and employees. I develop the MSP approach by taking advantage of a recent online survey of stakeholder perceptions on key financial ratios across the major trading partners Australia, China and Japan. Insights gained through MSP can guide regulatory vigor, promotional or public relations activities, raising of equity capital in overseas markets and other cross-border operations such as positioning an institution's international presence in a host country.