An Innovative Management Framework for Smart Horticulture—The Integration of Hype Cycle Paradigm

Abstract

The aim of this paper is to identify the possibilities of the implementation of the Innovative Management Framework for Intelligent Horticulture (IMFIH) by farmers with the aim of deepening the dynamics of innovation and technologic transfer processes related to the integration of the aerial work capability offered by mini UAV systems in precision horticulture. Starting from an aerial system for intelligent monitoring and smart horticulture applications, the research methodology is designed to understand the specific processes of this transfer of innovation in a field characterized by evolutionary dynamics and in the context of a lack of data. Thus, it is considered to be a mix of both quantitative and qualitative methods used in order to identify the needs and opinions of farmers regarding the possible use of the capabilities of mini UAV systems and especially how to access this capability. The obtained results showed the profile of the farmers interested in mini UAV systems for monitoring field crops and also the relevant factors for initiating/accessing them: specialized education, entrepreneurial education, area owned, ability to create partnerships, intention to access/develop mini UAV systems, and the existence of an integrated framework for analyzing the opportunities and restrictions of implementing mini UAV systems in precision horticulture applications. The integration of the Hype Cycle Paradigm (HCP) into the proposal of IMFIH led to the creation of the IMFIH-HCP as an innovative framework capable of stimulating the dissemination and transfer of knowledge and technology in the case of future horticultural applications of precision in an emerging market.