Innovations for Metropolitan Areas 2020
DOI: 10.1007/978-3-662-60806-7_9
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An Integrated Model of the Theory of Reasoned Action and Technology Acceptance Model to Predict the Consumers’ Intentions to Adopt Electric Carsharing in Taiwan

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Cited by 6 publications
(6 citation statements)
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“…• a positive attitude towards shared mobility is an important driver for potential use, increasing the odds by two to three times on average • younger respondents (18−24 years old) are generally more inclined to consider the use of shared electric vehicles regardless of trip purpose and whether or not being used in combination with public transport (except e-cars for commuting purposes where young adults showed no preference) • half of respondents, including car users who are responsible for roughly 60% of road transport emissions (EEA, [36]), are willing to use zero-emission shared electric alternatives for at least some of their commute trips, although this proportion drops substantially if considering their use in combination with public transport (coincidentally, this is also reflected in the smaller odds ratios of a pro-shared mobility attitude when comparing single versus multimodal-i.e. including PT-alternatives) • cycling, irrespective of the frequency of use, increases the odds of wanting to use shared e-bikes for commuting, with a similar tendency emerging for e-cargobikes in the context of food shopping, albeit only in combination with public transport • frequent cyclists and public transport mode users (5 days per week or more) showed reduced interest in shared e-cars for commuting, indicating that no major mode shifts are to be expected from those relying on modes that already are more sustainable • current public transport users showed an interest in using both shared e-cars and e-bikes in combination with public transport for multi-modal commute trips, whereas both public transport users and those doing their grocery shopping on foot also expressed an interest in multi-modal use of shared e-cars with public transport for food shopping Overall, our findings are comparable to the findings of previous research suggesting that (a) a pro-shared mobility attitude is an important predictor of the intention to use shared mobility services [19], (b) young adults are a primary target group for shared mobility services [18,23], and (c) up two out of five car drivers may be willing to substitute at least some of their trips by private car with shared modes [2]. Further study findings are discussed in detail below.…”
Section: Discussionsupporting
confidence: 78%
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“…• a positive attitude towards shared mobility is an important driver for potential use, increasing the odds by two to three times on average • younger respondents (18−24 years old) are generally more inclined to consider the use of shared electric vehicles regardless of trip purpose and whether or not being used in combination with public transport (except e-cars for commuting purposes where young adults showed no preference) • half of respondents, including car users who are responsible for roughly 60% of road transport emissions (EEA, [36]), are willing to use zero-emission shared electric alternatives for at least some of their commute trips, although this proportion drops substantially if considering their use in combination with public transport (coincidentally, this is also reflected in the smaller odds ratios of a pro-shared mobility attitude when comparing single versus multimodal-i.e. including PT-alternatives) • cycling, irrespective of the frequency of use, increases the odds of wanting to use shared e-bikes for commuting, with a similar tendency emerging for e-cargobikes in the context of food shopping, albeit only in combination with public transport • frequent cyclists and public transport mode users (5 days per week or more) showed reduced interest in shared e-cars for commuting, indicating that no major mode shifts are to be expected from those relying on modes that already are more sustainable • current public transport users showed an interest in using both shared e-cars and e-bikes in combination with public transport for multi-modal commute trips, whereas both public transport users and those doing their grocery shopping on foot also expressed an interest in multi-modal use of shared e-cars with public transport for food shopping Overall, our findings are comparable to the findings of previous research suggesting that (a) a pro-shared mobility attitude is an important predictor of the intention to use shared mobility services [19], (b) young adults are a primary target group for shared mobility services [18,23], and (c) up two out of five car drivers may be willing to substitute at least some of their trips by private car with shared modes [2]. Further study findings are discussed in detail below.…”
Section: Discussionsupporting
confidence: 78%
“…Social and attitudinal factors have also been shown to be decisive for the intention to use e-car sharing. Those with pro-environmental worldviews generally hold a more positive attitude towards EV sharing which, in turn, is a significant predictor of adoption intention [19]. In addition, recent research by Curtale et al [20] suggests that social influence is a significant predictor of intention, whereas car ownership proves to be detrimental to car sharing use intention.…”
Section: Literature Reviewmentioning
confidence: 98%
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“…The challenges have motivated scholars to examine the adoption of CL using established theories. These theories include the innovation diffusion theory (Nguyen, 2019), technology acceptance model (TAM) (Min et al, 2019), unified theory of acceptance and use of technology (Soares et al, 2020), theory of planned behaviour (Rahman and Zafar, 2018) and theory of reasoned action (Buschmann et al, 2020). Other studies look into how COVID-19 affects people's desire to use CL.…”
Section: Adoption Of Online CL During Covid-19 Pandemic 531mentioning
confidence: 99%
“…Therefore, the Taiwanese Government has created a broad strategy aimed at promoting green energy-oriented transport to reduce greenhouse gas emissions. For example, the Taipei City Government launched its free electric ridesharing service "Ucar" in March 2018, which aims to operate on a small scale during the trial period using an integrated TRA and TAM model to test consumers' motivation [41]. The Thai Government has also implemented various incentives to promote the production and use of Electric Vehicles (EVs).…”
Section: Policies For Ev Sales and Usage In The Worldmentioning
confidence: 99%