Due to the current national background of "diversified entrepreneurship and innovation", education in the field of innovation and entrepreneurship (hereinafter referred to as IE) has recently become a hot topic of higher education in China. While college students use the Internet, how to better allocate learning resources in the IE field is the focus of this paper. An examination of the existing environment explained the educational needs of students in the areas of IE, as well as the current challenges and solutions facing students' education in these areas. In the introduction section, it first provided the background of the creation of university IE teaching resources, which led to the following. Then, academic research was conducted on the educational resources of IE in school and the intelligent network of computer multimedia. Finally, a summary was made. In the second part, the algorithm model of computer multimedia intelligent network utilization was established, and various algorithms were proposed to provide algorithm basis for computer multimedia intelligent network. Then, the correlation factors related to the optimal allocation of educational resources of computer multimedia intelligent network were proposed. Finally, combined with the above research, SWOT (SWOT Analysis) was used to analyze the model experiment, and the experiment was summarized and discussed in detail. The research results showed that the optimal allocation of IE education resources in school based on the computer multimedia intelligent network constructed in this paper has been improved by 7.11%.