1985
DOI: 10.1016/0148-2963(85)90012-8
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An interaction approach to organizational buying behavior

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Cited by 159 publications
(110 citation statements)
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“…In terms of their state and nature, business relationships can vary between competitive (market -based), cooperative (partnership -based) and command (dominance -based or hierarchical) modes (Campbell, 1985). The outcomes of business relationships have often been categorized into the more objective techno-economic outcomes (e.g.…”
Section: The Materials Aspects Of a Firm's Business Modelmentioning
confidence: 99%
“…In terms of their state and nature, business relationships can vary between competitive (market -based), cooperative (partnership -based) and command (dominance -based or hierarchical) modes (Campbell, 1985). The outcomes of business relationships have often been categorized into the more objective techno-economic outcomes (e.g.…”
Section: The Materials Aspects Of a Firm's Business Modelmentioning
confidence: 99%
“…Less interdependence should mean less structure and more as-if-random behavior. Campbell (1985) suggests that where transactions are infrequent, relationships are likely to be more independent.…”
Section: Conclusion and Implications For Further Researchmentioning
confidence: 96%
“…IMP1's methodological design and findings are detailed in Cunningham (1980) and Hallen and Johanson (1989), respectively. IMP1's empirical and theoretical results comprehend a large database of business relationships' features and in-depth case studies, and a conceptual framework referred to as ''the interaction approach'' (Campbell, 1985;Hakansson, 1982a), respectively.…”
Section: Imp1 and Imp2 Research Projects The Interactionmentioning
confidence: 99%