An Investigation into the Antecedents of Organizational Citizenship Behaviors in a Personal Selling Context

Netemeyer, Richard G.; Boles, James S.; McKee, Daryl; McMurrian, Robert

doi:10.1177/002224299706100306

Cited by 348 publications

(306 citation statements)

References 41 publications

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“…Since multiple factors emerged and the first factor did not account for the majority of the variance, a substantial amount of common method variance does not appear to be present (Konrad and Linnehan, 1995;Podsakoff and Organ 1986). Given the limitations of Harman's one-factor test, we used the procedure recommended by Netemeyer and colleagues, involving two structural equation models that include a common method factor (Netemeyer et al, 1997). Our results show that a same source factor does not exist.…”

Section: Limitations and Future Researchmentioning

confidence: 92%

The Effects of Transformational Leadership on Organizational Performance through Knowledge and Innovation^*

Morales

Montes

Verdú‐Jover

2008

British J of Management

354

234

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Today's information and knowledge society requires new leaders who can confront a reality based on knowledge and foster innovation to achieve improvements in organizational performance. However, organizations sometimes fail to achieve sustainable competitive advantage due to their limited understanding of the relationships between these strategic variables. To date, very little research has analysed the direct and indirect relationships between these variables. Our study seeks to fill this research gap by analysing theoretically and empirically how the leader's perceptions of different intermediate strategic variables related to knowledge (knowledge slack, absorptive capacity, tacitness, organizational learning) and innovation influence the relation between transformational leadership and organizational performance. Based on the literature, we develop a theoretical model that shows the interrelations between these variables. We then test the model using data from 408 Spanish organizations, discuss the findings and provide several implications for business practitioners.

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Section: Limitations and Future Researchmentioning

confidence: 92%

The Effects of Transformational Leadership on Organizational Performance through Knowledge and Innovation^*

Morales

Montes

Verdú‐Jover

2008

British J of Management

354

234

View full text Add to dashboard Cite

show abstract

“…The widely used Harman's one-factor method (e.g., Podsakoff, MacKenzie, Lee, and Podsakoff, 2003;Podsakoff and Organ, 1986) shows no evidence of a dominant common factor, providing preliminary support that common method bias does not represent a serious issue for this study. Furthermore, Netemeyer, Boles, McKee, and McMurrian (1997) suggest that a same-source factor should be added to the indicators of each construct. Then, two models are compared to one another: a model where the same-source factor loadings are constrained to zero with a model where the same-source factor loadings are estimated freely.…”

Section: Assessment Of Common Methods Biasmentioning

confidence: 99%

Sustainability, Social Media Driven Open Innovation, and New Product Development Performance*

Du¹,

Yalcinkaya²,

Bstieler³

2016

J of Product Innov Manag

145

107

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Sustainability and social media use in open innovation play important roles in a firm's new product development (NPD) process. This research examines, in conjunction, the roles of sustainability and social media driven inbound open innovation (SMOI) for a firm's NPD performance, and further, takes a more refined approach by differentiating between different types of SMOI activities. To this end, this research develops and tests a conceptual framework, which predicts that (1) a firm's sustainability orientation (SO) is positively associated with its NPD performance, (2) customer focus (CF) partially mediates the SO–NPD performance link, and (3) particular SMOI activities moderate the CF–NPD performance link. The empirical results, using data from the Product Development and Management Association (PDMA)'s comparative performance assessment study, provide support for most of the framework. Notably, this research documents a positive link between SO and NPD performance, as well as a partial mediating role of CF. The results further suggest that social media driven open innovation activities focused on gathering market insights enhance CF directly, while social media driven open innovation activities that garner technical expertise enhance the link between CF and NPD performance. This paper bridges the separate literatures on sustainability and open innovation, and contributes to the NPD research. The findings suggest that managers should take a strategic approach to sustainability and embed it in the NPD process. Furthermore, managers should manage social media based open innovation carefully to fully benefit the firm during the front end and back end of NPD.

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“…This study is the first empirical attempt of its kind to analyze the influence of volunteerism on service-oriented variables such as OCB mediated by affectivity. Another advantage of this study is its usage of data from sales personnel, the supervisors, and the customers, which minimizes the risk of common method variance (CMV) bias (Netemeyer, Boles, MacKee, & MacMurrian, 1997). CMV bias was tested using the methodology proposed by Malhotra, Kim, & Patil (2006) and its effects were not significant.…”

Section: Limitationsmentioning

confidence: 99%

Positive and Negative Affectivity as Mediators of Volunteerism and Service‐Oriented Citizenship Behavior and Customer Loyalty

Jain

Malhotra

Guan

2012

Psychology and Marketing

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This study sought to examine the impact of volunteerism (motivation to help) on service‐oriented organizational citizenship behavior (S‐OCB) of salespeople as mediated by the positive and negative affectivity, and further how the involvement of salespeople in S‐OCB would affect the customer loyalty toward the company. The context chosen for empirical investigation was the Indian pharmaceutical sector and the sample consists of 125 medical sales representatives from four companies that are well‐established players, including three multinational firms and one Indian company, as well as their supervisors (n = 48) and doctors (n = 150). The data are analyzed through partial least squares approach to path modeling to estimate the measurement and structural parameters. All of the hypotheses are confirmed. The results of this study indicate that volunteerism exhibits a significant positive impact on S‐OCB and customer loyalty. In addition, this positive impact is partially mediated by positive and negative affectivity. In sum, the proposed model explains a large amount of variance in S‐OCB and customer loyalty, suggesting that it will serve as a useful tool for analyzing service‐oriented organizational sale persons’ behavior and customers’ reactions. The implications of these results include improving service OCB by promoting volunteerism in the service industry and emphasizing the important roles of service staff in enhancing the customer loyalty.

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An Investigation into the Antecedents of Organizational Citizenship Behaviors in a Personal Selling Context

Cited by 348 publications

References 41 publications

The Effects of Transformational Leadership on Organizational Performance through Knowledge and Innovation^*

The Effects of Transformational Leadership on Organizational Performance through Knowledge and Innovation^*

Sustainability, Social Media Driven Open Innovation, and New Product Development Performance*

Positive and Negative Affectivity as Mediators of Volunteerism and Service‐Oriented Citizenship Behavior and Customer Loyalty

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An Investigation into the Antecedents of Organizational Citizenship Behaviors in a Personal Selling Context

Cited by 348 publications

References 41 publications

The Effects of Transformational Leadership on Organizational Performance through Knowledge and Innovation*

The Effects of Transformational Leadership on Organizational Performance through Knowledge and Innovation*

Sustainability, Social Media Driven Open Innovation, and New Product Development Performance*

Positive and Negative Affectivity as Mediators of Volunteerism and Service‐Oriented Citizenship Behavior and Customer Loyalty

Contact Info

Product

Resources

About

The Effects of Transformational Leadership on Organizational Performance through Knowledge and Innovation^*

The Effects of Transformational Leadership on Organizational Performance through Knowledge and Innovation^*