An investigation of underlying dimensions of customers’ perceptions of a safe hotel in the COVID-19 era: effects of those perceptions on hotel selection behavior

Atadil, Hilmi A.; Lu, Qiulin

doi:10.1080/19368623.2021.1877588

Cited by 59 publications

(66 citation statements)

References 38 publications

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“…The highly infectious nature of the COVID-19 virus made consumption of hospitality and tourism services a risky proposition. The perceived health risks resulting from the fear of getting infected with the COVID-19 virus made many consumers nervous and uncomfortable with the consumption of hospitality and tourism services (Atadil & Lu, 2021;Shin & Kang, 2020). Considering the fact that consumers are constantly exposed to news about the number of deaths, how easy to contract and spread the virus, and the infection rate of COVID-19, the level of fear and anxiety among hospitality and tourism consumers, tend to be very high, which significantly influences their consumption behaviors and travel intentions.…”

Section: Literature Reviewmentioning

confidence: 99%

Evolving impacts of COVID-19 vaccination intentions on travel intentions

Gürsoy

Can²,

Williams

et al. 2021

The Service Industries Journal

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This study examines the evolving impacts of COVID-19 vaccination intentions and vaccine hesitancy on travel intentions. The study also examines the sociodemographic factors that can influence willingness to take the vaccine and vaccine hesitancy since achieving herd immunity is critical for social and economic recovery. Data were collected through five surveys from a total of 4,223 individuals in the USA between February 2021 and May of 2021. The findings of the study indicate that over 70 per cent of the respondents are willing to get vaccinated with a COVID-19 vaccine. Vaccination intention and hesitancy rates have also been stable over time. Early in the vaccination process, vaccination intentions negatively impacted travel intentions, suggesting that individuals who are willing to get the vaccine postponed their travels in the short term, while individuals who do not plan to get the vaccine may not have changed their travel plans as travel restrictions were eased. However, this negative impact disappeared later as the number of vaccinated individuals significantly increased, closing the gap between the two groups. Findings also suggest that sociodemographic factors such as generational age, gender, marital status, education, region, race, religion, occupation influence the COVID-19 vaccination intention and vaccine hesitancy.

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Section: Literature Reviewmentioning

confidence: 99%

Evolving impacts of COVID-19 vaccination intentions on travel intentions

Gürsoy

Can²,

Williams

et al. 2021

The Service Industries Journal

View full text Add to dashboard Cite

show abstract

“…The perceived risk-reduction mechanism was also corroborated in the postpandemic scenarios [39]. Atadil and Lu [55] examined underlying dimensions of customers' perceptions of a safe hotel during the pandemic and found that, in addition to medical preparedness, hygiene control, and health communication, self-service technology was one of its key dimensions (although the less relevant one).…”

Section: Other Technology Advancesmentioning

confidence: 90%

Section: Consumer Specific Perceptionsmentioning

confidence: 99%

“…Other papers addressed the impact of consumers' perceptions of hotel safety [55] and hygiene [47] on consumer behavior. Perceived hotel safety was found to effect hotel selection behaviors, with hygiene control being the strongest driver [55]. Perceived hygiene attributes influenced positively hotel cognitive and affective image, which resulted in a positive word of mouth and revisit intention [47].…”

Section: Consumer Specific Perceptionsmentioning

confidence: 99%

“…Papers dealing with other technology advances were mostly centered on technology innovations in hotels [33,39,55]. Kim et al [33] studied artificial intelligence in hotels and examined consumer preferences for robot service vs. human service.…”

Section: Other Technology Advancesmentioning

confidence: 99%

See 2 more Smart Citations

Sustainability in Hospitality Marketing during the COVID-19 Pandemic. Content Analysis of Consumer Empirical Research

Šerić

2021

Sustainability

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This study performs content analysis of consumer empirical research dealing with sustainability issues in hospitality marketing literature during the outbreak of COVID-19. Papers published in the Social Sciences Citation Index (SSCI) ranked hospitality journals from January 2020 up to and including May 2021 are reviewed. The total of 46 papers met the search criteria and were subject to content analysis. The reviewed papers are classified based on research topics, variables, and themes; method and study design; data analysis; sample; industry; and location. Consumer perceptions are the dominant research theme, followed by technology innovation, communication and media, consumer emotions and psychological conditions, and other themes. Quantitative research is the main method with online surveys mostly used for study design. Analysis of moderation/mediation is the most frequently employed analytical method, whereas the majority of investigated samples have more than 300 cases. The restaurant industry received the highest attention, followed by hotel and other lodging industries, while the USA and Greater China are the most investigated geographical areas. Research findings are discussed according to the identified research themes and specific directions for future research are provided.

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The moderating effect of safety image on Guests' perceived risk and revisit intentions in luxury hotels

Pai,

Chen,

Wang

2024

Journal of Tourism Research

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This study explores the relationship between perceived risk and intention to revisit, based on four core dimensions of the subjectively perceived risk of luxury hotel guests to hotel safety image. In particular, this study innovatively uses the four dimensions of hotel safety image as moderating variables to explore how the relationship between perceived risk and intention to revisit is affected. The results from the 573 valid questionnaires show that perceived risk has significant negative effects on revisit intention, hygiene control significantly and negatively moderates the negative relationship between perceived risk and revisit intention, and self‐service technology significantly and positively moderates the negative relationship between perceived risk and revisit intention. These results complement the application of customer perceived risk and hotel safety image in luxury hotels in the context of natural disasters and provide hotel managers with new perspectives on marketing and decision making and how to improve competitiveness.

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An investigation of underlying dimensions of customers’ perceptions of a safe hotel in the COVID-19 era: effects of those perceptions on hotel selection behavior

Cited by 59 publications

References 38 publications

Evolving impacts of COVID-19 vaccination intentions on travel intentions

Evolving impacts of COVID-19 vaccination intentions on travel intentions

Sustainability in Hospitality Marketing during the COVID-19 Pandemic. Content Analysis of Consumer Empirical Research

The moderating effect of safety image on Guests' perceived risk and revisit intentions in luxury hotels

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