2021
DOI: 10.1088/1742-6596/1811/1/012104
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An overview of e-commerce adoption in Indonesian SMEs

Abstract: This paper aims to provide an overview of e-commerce adoption in Indonesian Small and Medium Enterprises (SMEs). The data were analyzed descriptively using official data from the publication of E-Commerce Statistics. We found a low level of e-commerce adoption, where most businesses use conventional patterns to sell goods and services. The paper concludes that it is necessary to understand better the barriers to small businesses in implementing e-commerce. To promoting accelerated e-commerce adoption, the nati… Show more

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Cited by 16 publications
(19 citation statements)
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“…E-commerce services in MSMEs involve platforms used to increase access to technology and to encourage innovation for entrepreneurs [16]. The adoption of ecommerce services in MSMEs can have a significant influence on their performance and provides new business models and directions through innovation [17]. In e-commerce services, the benefits obtained by MSMEs include improving business competence, higher labor efficiency, global transactions [18], offering customers a wider and more diverse range of products [19], business growth [20], and being able to manage sales transactions and material needs [21].…”
Section: Introductionmentioning
confidence: 99%
“…E-commerce services in MSMEs involve platforms used to increase access to technology and to encourage innovation for entrepreneurs [16]. The adoption of ecommerce services in MSMEs can have a significant influence on their performance and provides new business models and directions through innovation [17]. In e-commerce services, the benefits obtained by MSMEs include improving business competence, higher labor efficiency, global transactions [18], offering customers a wider and more diverse range of products [19], business growth [20], and being able to manage sales transactions and material needs [21].…”
Section: Introductionmentioning
confidence: 99%
“…The emergence of e-commerce brings new opportunities to SMEs, which some use to increase sales (Daniel and Wilson, 2002; Nell et al , 2019; Abebe, 2014). Despite the many benefits e-commerce offers SMEs, their adoption rate thereof remains low in developing countries (Grandón et al ., 2011; Govindaraju and Chandra, 2011; Hasan et al , 2021). Therefore, it is particularly important to study the factors driving SMEs' adoption of e-commerce.…”
Section: Introductionmentioning
confidence: 99%
“…E-commerce or electronic commerce can be defined as buying and selling activities through online internet facilities. The adoption of e-commerce will facilitate the sale of goods and services and be faster in promoting products to the public [1]. There are financial and non-financial transaction activities between consumers and third parties in e-commerce [2].…”
Section: Introductionmentioning
confidence: 99%
“…Apart from the success factors, the constraints on the development of electronic commerce were identified through research on determining factors. The inhibiting factors for e-commerce related to the development of e-commerce products/services are: (1) an economic barrier in the form of the inability of information technology infrastructure to provide services at the consumer level so that the adoption rate of electronic commerce is low; (2) the sociopolitical aspect at the business level, which is the interest in developing relationships among business actors to develop electronic commerce at the consumer level [6].…”
Section: Introductionmentioning
confidence: 99%