Análise Bibliométrica: Pesquisa Científica Acerca Dos Stakeholders / Bibliometric Analysis: Scientific Research About Stakeholders

Marzzoni, David Nogueira Silva; Freitas, Rodrigo Uszacki Carvalho de; Oliveira, Laize Almeida de; Silva, Antônio Wairan Ferreira da; Neres, José Nilton Lopes

doi:10.34117/bjdv7n3-623

Cited by 1 publication

(1 citation statement)

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“…The development of this study offers relevant information for understanding stakeholder engagement in promoting social value, thus deepening knowledge on the subject, demonstrating more clearly how the solution of social problems occurs in practice (Silva et al 2019). Another contribution is associated with the understanding of Stakeholder Theory in other types of business, a topic that is still little discussed (Marzzoni et al, 2021;Stocker et al, 2019). In turn, the engagement of these groups or actors interested in the development of social business contributes significantly to the creation of social value, and also emphasizes that, the greater the involvement, the greater and easier the generation of social value will be (Silva et al, 2019).…”

Section: Introductionmentioning

confidence: 93%

Stakeholder Engagement and The Impact on Promoting Social Value: A Study In Businesses with a Social Mission

Picolli,

Alberton,

Schmitt

2024

RGSA

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Objective: Analyze stakeholder engagement in promoting social value in businesses with a social mission. Theoretical Framework: The theoretical framework integrates stakeholder theory, which observes the constant relationship between organizations and their stakeholders, seeking to understand stakeholder engagement in promoting social value in social businesses. Method: It is a descriptive and qualitative study carried out in three businesses with a social mission in the area of education in Santa Catarina. The data was obtained through semi-structured interviews with managers and volunteer stakeholders, in addition to the analysis of three years of social reports. It was conducted using content analysis, with the help of NVivo software and approved by the ethics committee - 52507521.8.0000.0120. Results and Discussion: The study highlights that businesses with a social mission depend on partnerships to promote social value, emphasizing the importance of collaboration with stakeholders through alliances and consultancies. These partnerships aim to increase effectiveness in responding to social challenges, especially in projects focused on education and training young people to face local social and economic issues. Social value is measured by the impact of these projects on the community, contributing to sustainable growth and improving the quality of life of young people. Research Implications: This study expands the understanding of stakeholder engagement in businesses with a social mission, by defining and empirically applying its dimensions in the social context. The relevance of expanding theoretical and empirical knowledge to promote social value is highlighted. Originality/Value: The study contributes to the literature by approaching social value in a holistic and empirically grounded way, defining and applying specific dimensions of stakeholder involvement in businesses with a social mission. This innovative approach highlights the importance of understanding and promoting social value in a more comprehensive and concrete way, thus contributing to the advancement of knowledge in this field.

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