Analisis faktor adopsi aplikasi mobile berdasarkan pengalaman, usia dan jenis kelamin menggunakan UTAUT2

Budiarto, Raden

doi:10.26594/register.v3i2.830

Cited by 6 publications

(16 citation statements)

References 24 publications

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“…This means that Price Value (PV) has a positive influence on Behavior Intention (BI). This is in line with the results of research by (R. Nugroho, 2017), (Budiarto, 2018), (F. Lubis, 2019). Price Value (PV) has a positive influence on Behavior Intention (BI) or the intention to use the online delivery application system during the covid 19 pandemic because users feel that the price in obtaining this online delivery application is reasonable, the services provided by this online delivery application are in accordance with with the promised service so that the user is willing to pay whatever price is set in using this application.…”

Section: ) [3]supporting

confidence: 92%

Millennials Adpot Online Delivery: Analysis Using UTAUT2 Model During Pandemic Covid-19

Kadir¹,

Ismail²

2022

JPMB

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The COVID-19 pandemic that has hit since the beginning of 2020 has forced the government to issue a social distancing policy . This policy dampens the economic activity of the community, including buying and selling transactions, to the use of online payment systems to make it easier for people to meet their needs from home. This study aims to analyze the determinant factors that influence Behavior Intention on the use of online delivery systems using the UTAUT 2 method. The object of this research is dominated by the millennial generation who have more user experience. The independent variables studied in this study were Performance Expectancy (PE), Effort Expectancy (EE), Social Influence (SI), Facilitating Conditions (FC), Price Value (PV), Hedonic Motivation (HM), and Habit (H) towards Behavior Intention (BI) using PLS-SEM analysis technique. The results of this study indicate that the variables of Performance Expectancy, Price Value, and Habit have a positive effect on Behavior Intention while other factors have no effect on Behavior Intention.

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Section: ) [3]supporting

confidence: 92%

Millennials Adpot Online Delivery: Analysis Using UTAUT2 Model During Pandemic Covid-19

Kadir¹,

Ismail²

2022

JPMB

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“…UTAUT 2 ditemukan memadai dalam menjelaskan factor-faktor yang mempengaruhi penerimaan dan penggunaan teknologi (Makanyeza & Mutambayashata, 2018). Model UTAUT 2 memiliki kekuatan penjelas yang baik dalam memprediksi minat individu untuk mengadopsi teknologi dan merekomendasikan teknologi tersebut (Budiarto, 2017;Oliveira et al, 2016).…”

Section: Unified Theory Of Acceptance and Use Of Technology 2 (Utaut 2)unclassified

“…Kebiasaan secara positif mempengaruhi niat perilaku untuk mengadopsi teknologi. Pengalaman pengguna dengan teknologi meningkat setelah kurun waktu tertentu dibandingkan pada saat pengenalan awal (Azis & Kamal, 2016;Budiarto, 2017;Jakkaew & Hemrungrote, 2017;Makanyeza & Mutambayashata, 2018). Ketika konsumen mengembangkan kebiasaan menggunakan atau terbiasa menggunakan teknologi, mereka cenderung untuk terus mengadopsinya (Makanyeza & Mutambayashata, 2018).…”

Section: Kebiasaan (Habbit)unclassified

Analisis Faktor Adopsi E-Wallet Gopay, OVO, dan DANA dengan Model UTAUT2 pada Masyarakat Jawa Barat

Saragih

Rikumahu

2022

Nominal Barom. Ris. Akunt. dan Manaj.

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Analysis of the Gopay, OVO, and DANA E-Wallet Adoption Factors with the UTAUT2 Model in the West Java. Fintech is changing the banking industry, reshaping business, and changing the way consumers manage and use money. This study's purpose is to examine the factors that affect the adoption of e-wallet, a product of fintech in West Java using the UTAUT 2 model. This study used data collection techniques in the form of surveys by distributing online and manual questionnaires. The respondents of this research are 400 users from Gopay, OVO, or DANA, domiciled in West Java, and ranging in age from 18-40 years. This study used the PLS-SEM model. The results showed that there were three accepted hypotheses. Only the Habit variable (H7a) has a positive significant effect on the Behavioral Intention, while the other variables have no significant effect. Also, it was found that the variables of Facilitating Conditions (H4b) and Behavioral Intention (H8) had a significant positive effect on Use Behavior. In addition, only the Gender variable moderates the independent variable with the dependent variable. ABSTRAKAnalisis Faktor Adopsi E-wallet Gopay, OVO, dan DANA dengan Model UTAUT2 pada Masyarakat Jawa Barat. Fintech telah mengubah industri perbankan, membentuk kembali bisnis, dan mengubah cara konsumen mengatur dan menggunakan uang mereka. Tujuan dari penelitian ini yaitu untuk meneliti faktor-faktor yang mempengaruhi adopsi e-wallet yang merupakan produk dari fintech pada masyarakat Jawa Barat menggunakan model UTAUT 2. Penelitian ini menggunakan teknik pengambilan data berupa survei dengan menyebarkan kuesioner secara online dan manual. Responden penelitian ini merupakan 400 pengguna dari Gopay, OVO, atau DANA, berdomisili di Jawa Barat, dan berusia 18-40 tahun. Penelitian ini akan menggunakan model PLS-SEM. Hasil penelitian menunjukkan bahwa terdapat tiga hipotesis yang diterima. Hanya variabel Kebiasaan (H7a) yang berpengaruh signifikan positif dengan niat menggunakan, sedangkan variabel lainnya tidak berpengaruh signifikan. Kemudian ditemukan bahwa variabel Kondisi Pendukung (H4b) dan Niat Menggunakan (H8) berpengaruh signifikan positif dengan perilaku menggunakan. Kemudian, hanya variabel jenis kelamin yang memoderasi variabel independen dengan variabel dependen.

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“…Behavioral intention didefinisikasn sebagai tingkat keinginan seseorang dalam menggunakan teknologi secara terus-menerus (Venkatesh dkk. 2012) dan use behavior adalah tingkat sebarapa sering pengguna menggunakan teknologi atau aplikasi (Budiarto 2018).…”

Section: Kajian Literatur Dan Pengembangan Hipotesisunclassified

Evaluasi Adopsi Teknologi Menggunakan Unified Theory of Acceptance and Use of Technology Model

Hidayati

Cahyadi

2021

j. ilm. manaj.

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ABSTRAKPenelitian dengan pendekatan model Unified Theory of Acceptance and Use of Technology (UTAUT) model dilakukan untuk mengkaji adopsi teknologi dan perilaku penggunaan aplikasi IPB Mobile khususnya IPB Mobile for Students. Sampel penelitian dipilih menggunakan metode purposive sampling, yaitu sebanyak 400 mahasiswa program sarjana. Data penelitian berupa data primer yang dikumpulkan melalui penyebaran kuisioner. Analisis data dilakukan dengan structural equation modelling partial least square (SEM-PLS). Hasil analisis data menunjukkan bahwa persepsi responden pada indikator-indikator model UTAUT menunjukkan penilaian yang sudah baik. Effort expectancy berpengaruh positif terhadap variabel behavioral intention. Variabel use behavior mahasiswa dipengaruhi secara langsung oleh facilitating conditions dan behavioral intention. Implikasi manajerial dari hasil penelitian ini hendaknya dapat dijadikan salah satu dasar untuk perbaikan aplikasi IPB Mobile for Student sehingga dapat meningkatkan pelayanan bagi mahasiswa, baik akademik maupun nonakademik, antara lain penyediaan fasilitas wifi yang memadai di berbagai area yang sering digunakan untuk kegiatan belajar mengajar mahasiswa guna meningkatkan akses terhadap aplikasi dan perbaikan fitur-fitur yang sudah ada sehingga ramah digunakan oleh mahasiswa. ABSTRACTResearch with the Unified Theory of Acceptance and Use of Technology (UTAUT) model approach was conducted to examine technology adoption and behavior in using IPB Mobile applications, especially IPB Mobile for Students. The research sample was selected using a purposive sampling method, as many as 400 undergraduate students. Research data in the form of primary data collected through the distribution of questionnaires. Data analysis was carried out using structural equation modeling partial least squares (SEM-PLS). The results of data analysis show that respondents' perceptions of the indicators of the UTAUT model show a good assessment. Effort expectancy has a positive effect on behavioral intention variables. The variable use behavior of students is directly influenced by facilitating conditions and behavioral intention. The managerial implications of the results of this study should be used as a basis for improving the IPB Mobile for Student application so that it can improve services for students, both academic and non-academic, including the provision of adequate wifi facilities in various areas that are often used for student teaching and learning activities. in order to increase access to applications and improve existing features so that they are friendly to use by students.

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Analisis faktor adopsi aplikasi mobile berdasarkan pengalaman, usia dan jenis kelamin menggunakan UTAUT2

Abstract: Kata kunci: aplikasi mobile analisis pasar adopsi teknologi penerimaan teknologi UTAUT

Cited by 6 publications

References 24 publications

Millennials Adpot Online Delivery: Analysis Using UTAUT2 Model During Pandemic Covid-19

Millennials Adpot Online Delivery: Analysis Using UTAUT2 Model During Pandemic Covid-19

Analisis Faktor Adopsi E-Wallet Gopay, OVO, dan DANA dengan Model UTAUT2 pada Masyarakat Jawa Barat

Evaluasi Adopsi Teknologi Menggunakan Unified Theory of Acceptance and Use of Technology Model

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