In the field of sensorless control of permanent magnet synchronous motors (PMSMs), different techniques based on machine anisotropies have been studied and implemented successfully. Nevertheless, most proposed approaches extract the rotor position information from the measured machine currents, that, when applied to low-power machines, might require high-bandwidth current sensors. An interesting alternative is given by sensorless techniques that exploit the star-point voltage of PMSMs, such as the direct flux control technique. This work aims at analyzing the conditions of applicability of such technique by considering a more thorough description of the machine inductance matrix. After a comprehensive mathematical description of the technique and characterization of the machine anisotropy information that is extracted from the star-point voltage, simulation as well as experimental results conducted on a test machine are presented and discussed in order to validate the proposed theory.