2022
DOI: 10.53730/ijhs.v6ns7.11842
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Analysis of hospital website contents for promoting medical tourism among accredited and non-Accredited hospitals

Abstract: Hospital websites act as significant marketing channels for promoting and showing medical destinations, amenities, medical personnel, and services. It is believed that the accreditation status of hospitals assures the provision of quality care and adherence to high standards of patient safety practices. Hence, a cross-sectional analysis of hospital websites is performed to examine the association between the status of accreditation and hospital website content in promoting medical tourism. The contents of 111 … Show more

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