2022
DOI: 10.1155/2022/3202099
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Analysis of Network Public Opinion in New Media Based on BP Neural Network Algorithm

Abstract: With the rapid development of Internet technology, new media is more and more favored by people and has become an important medium to control online public opinion. Social public opinion caused by new media is also more and more concerned by all walks of life. New media has the characteristics of fast information dissemination, wide dissemination range, and strong arbitrariness of news release. Positive online public voice or negative online public voice will have a very different impact on people’s lives. Som… Show more

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Cited by 3 publications
(2 citation statements)
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“…Te increasing popularity of the Internet and the number of netizens make society enter the information explosion era. Because the public opinion environment of the social networking platform is more open, free, and private than that of real society, and because public publishing and obtaining information in the network is more convenient and faster than exploring, publicizing, or querying information in the real world, more and more people pay attention to daily hot spots or public events through the Internet [1][2][3][4][5]. When people fnd the information they are interested in in the process of browsing the Internet, many people will express their own opinions and opinions on the content of the information, and the information containing the emotional tendencies and subjective attitudes of netizens constitutes a new network public opinion information [6][7][8][9].…”
Section: Introductionmentioning
confidence: 99%
“…Te increasing popularity of the Internet and the number of netizens make society enter the information explosion era. Because the public opinion environment of the social networking platform is more open, free, and private than that of real society, and because public publishing and obtaining information in the network is more convenient and faster than exploring, publicizing, or querying information in the real world, more and more people pay attention to daily hot spots or public events through the Internet [1][2][3][4][5]. When people fnd the information they are interested in in the process of browsing the Internet, many people will express their own opinions and opinions on the content of the information, and the information containing the emotional tendencies and subjective attitudes of netizens constitutes a new network public opinion information [6][7][8][9].…”
Section: Introductionmentioning
confidence: 99%
“…Some scholars used Baidu index (Chen et al,2017), media attention (Wang et al,2008) and web page popularity (Zhanget al (,2017) as public opinion indicators to establish a popularity evaluation model. Some scholars also used regression models (Lian et al,2018), machine learning (Yang et al,2019) and neural networks (Sun et al,2018) to predict the popularity of public opinion.…”
Section: Related Research Workmentioning
confidence: 99%