The Methods-Time Measurement (MTM) tool has been gaining ground for offering costeffective solutions for products/services, focusing on time reduction and wastage elimination. Aiming at the optimization of operations, this research aimed to evaluate the operational results from the MTM tool in a medium-sized beauty salon in the Tianguá-CE city. To carry out the study, the services provided by the salon were evaluated to verify the one that was most relevant, highlighting the services of manicure and pedicure. In these services, a diagnosis of the current scenario was carried out, and MTM were applied to identify opportunities for their optimization. After obtaining the results and analyzing them, it was possible to reduce unnecessary activities by 54.61% in the pedicure service and 62.57% in the manicure service, resulting in more agile, efficient, and low-cost services. In addition to reducing unnecessary activities, this improvement was possible through the standardization of the other activities that make up the service and the reorganization of the layout. Therefore, it is concluded that the application of the MTM provided gains in productivity and in the quality of the service provided, as there was a reduction in waste and greater agility in the service.