Electroactive organic semiconducting pigments represent a group of very promising electrode materials for the next generation of energy conversion and storage technologies. However, most pigments suffer from high solubility in organic electrolytes and poor electrical conductivity, which have severely impeded their practical applications. Among different strategies to improve their electrochemical performance, using conductive carbon substrates to form composite electrodes is one of the most used methods to solve these problems. In this work we investigate the role of conductive carbon substrates towards their charge transfer kinetics at the solid/liquid interface with potential application for organic sodium (Na)‐ion batteries. This study reveals that the role of conductive carbon is related not only to the optimal electronic path but also to the ionic path towards the electrode active material. Perylentetracarboxylicdiimide is used as the electrode active material coated on graphite/copper and carbon paper substrates. The morphology, structure, and chemical composition of our electrodes are investigated via scanning electron microscopy, X‐ray photoelectron and Raman spectroscopy. A thorough kinetic analysis is systematically implemented by cyclic voltammetry and electrochemical impedance spectroscopy. We performed a quantitative analysis of the resistance and capacitive components of the composite electrodes using the theory of the transmission line model and electrochemical impedance spectroscopy with symmetric cells. Our results indicate that a decrease in pore resistance is key to achieve high charge transfer kinetics in electrochemical systems. This work will therefore contribute towards future, efficient electrode design with low pore resistance and high charge transfer kinetics. This may prove of great importance for the development of energy conversion and storage technologies, including heterojunction solar cells, electrocatalysts/photocatalysts for water splitting, carbon dioxide (CO2) reduction and lithium (Li)‐ and Na‐ion batteries.