In our research, we focus on the image of the United States in Latin America. We use mainly data from Latinobarómetro, and we analyse Obama’s last year and Trump’s first year in the presidency in 18 countries in Latin America. We use logistic regression to reach conclusions. We also analyse Trump’s tweets to see his Twitter rhetoric. We find that Trump’s election has strongly worsened the image of the United States in the public opinion of Latin America. However, we find that people that believe more in democracy, the free market and national political institutions are more likely to have a positive opinion of the United States. Also, we find that the more left-wing citizens are, the more likely they have a bad opinion of the United States. This article contributes to the theory of trust and research on the public opinion across nations. Also, this article offers insights into the topical research agenda concerning the influence of political ideology on public opinion.