2015
DOI: 10.1007/s12208-015-0126-7
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Application of Service Dominant Logic to the medical device industry

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Cited by 6 publications
(3 citation statements)
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“…The results of the case study are in line with the relevant literature. Wells et al (2013), for example, studying the case of medical device companies, conclude that they are able to achieve a better understanding of their customers and create a more efficient relationship with them by aligning the perception of value, the needs and the expectations of the customer with their own, and creating personalized experiences based on mutual understanding (Wells et al, 2015). To that, they have to add investments in technology that allow and support the processes of value co-creation (Sukkird & Shirahada, 2015).…”
Section: Discussionmentioning
confidence: 99%
“…The results of the case study are in line with the relevant literature. Wells et al (2013), for example, studying the case of medical device companies, conclude that they are able to achieve a better understanding of their customers and create a more efficient relationship with them by aligning the perception of value, the needs and the expectations of the customer with their own, and creating personalized experiences based on mutual understanding (Wells et al, 2015). To that, they have to add investments in technology that allow and support the processes of value co-creation (Sukkird & Shirahada, 2015).…”
Section: Discussionmentioning
confidence: 99%
“…Hence, service practices reflect a firm’s purposeful service interaction (e.g., value facilitations from service provider) (de Jesus & Alves, 2019 ) and value co-creation practices (Grönroos, 2011 ). In healthcare, for instance, to improve CPSW, there is a need for service providers to facilitate overall value creation process by adding positive experiential value (Joiner & Lusch, 2016 ; Wells et al, 2015 ). In the context of public healthcare services, Amorim Lopes and Alves ( 2020 ) show that the process of coproduction/creation relates with enables, such as interactive and dynamic relationships between public care service providers and customers.…”
Section: Literature Review and Development Of Propositionsmentioning
confidence: 99%
“…The aim is to generate transformative value, which reflects the contributions of both the firm and the customer to improving service wellbeing (Blocker & Barrios, 2015 ). These contributions are strongly tied to the firm’s service offerings (for instance, socially and culturally desirable medical practices) and facilitation of value (for instance, allowing customer engagement or co-design of services) (Amorim Lopes & Alves, 2020 ; Sangiorgi, 2011 ; Wells et al, 2015 ).…”
Section: Literature Review and Development Of Propositionsmentioning
confidence: 99%