Application of ultrasonic welding in developing new breastfeeding bra with user-centric features

Abstract

Purpose Breastfeeding bras are functional garments having specialised features to facilitate easy breastfeeding. The purpose of this paper is to design and develop breastfeeding bra prototypes with a focus on the needs of the user. Design/methodology/approach The method uses gathering breastfeeding user requirements through consumer surveys. The subsequent data analysis and a literature review provided the basis for feature selection for the breastfeeding bra designs. The bras were constructed using ultrasonic welding and bonding techniques. The mechanical properties of the fabric were measured. Lastly, the designed bras underwent a wear trial to evaluate their effectiveness. Findings The bra prototypes use non-restrictive designs and aesthetically appealing construction methods with smooth panel joints. The results of the wear trial demonstrated the successful incorporation of user requirements in the final product. Originality/value The insights from user-need mapping through consumer surveys and a literature review provided the basis for the new design of breastfeeding bras using stitchless technology. The developed bras have unique features that have not been explored earlier in this product category.