2021
DOI: 10.1177/1527002520988329
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Applying Google Trends’ Search Popularity Indicator to Professional Cycling

Abstract: This study uses Google Trends data to analyze the impact of the main events in the Tour de France 2019 on cyclists’ online popularity in 12 countries and at a global scale. A fixed effects panel model revealed a strong own-country preference. While online popularity increased with the duration of the Tour, race incidents strongly influenced online popularity. Besides the yellow jersey, winning a stage was more important than wearing the green, white or polka dot jersey for most regions. Still, on a global scal… Show more

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Cited by 7 publications
(5 citation statements)
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“…France) and c the chosen category (e.g. animals), then the search popularity indicator of search term i element of set I, is defined as (Siliverstovs and Wochner 2018;Genoe and Rousseau 2020):…”
Section: Data Collection With Google Trendsmentioning
confidence: 99%
“…France) and c the chosen category (e.g. animals), then the search popularity indicator of search term i element of set I, is defined as (Siliverstovs and Wochner 2018;Genoe and Rousseau 2020):…”
Section: Data Collection With Google Trendsmentioning
confidence: 99%
“…This tool has been used in different applications over the years, such as prediction of the stock market behavior [ 63 ] and tourism patterns [ 64 ]. It was also used to understand the behavior of epidemiological diseases [ 65 ] and to calculate search interest of professional cycling [ 66 ].…”
Section: Resultsmentioning
confidence: 99%
“…If the bar chart average was higher then the name was retained but if it was lower it would be ignored and so on until all the names of the characters that appeared from Google Search were tested into Google Trends. In another paper, parameter optimization is carried out through a simple trial and error process aimed at finding the level of conformity with the desired performance (Woloszko, 2020) or because it has not been labelled as a topic (Genoe et al, 2021).…”
Section: Methodsmentioning
confidence: 99%