“…According to the existing literature, the stakeholders involved in ICH tourism development mainly include governments (Yoshida, 2004), inheritors (Karjala & Paterson, 2003), residents (George, 2010), tourists (Rodzi et al, 2013), tourism developers (Nic Eoin & King, 2013), experts (Shi et al, 2016), civil society (George, 2010), media (Zhang et al, 2008), and others. From the conclusions or viewpoints of the research, different subjects have different perceptions of the value of ICH.…”