Applying the h-index in exploring bibliometric properties of elite marketing scholars

Abstract

The h-index is a recent metric that captures a scholar's influence. In the current work, it is used to: (1) obtain the h-index scores of the most productive scholars in the Journal of Consumer Research (JCR), and compare these to other elite scholars (including those of the other three premier marketing journals); (2) demonstrate the relationship between the h-indices and total number of citations of the top JCR producers; (3) examine the h-indices of Ferber winners (best interdisciplinary paper based on a doctoral dissertation published in JCR in a given year) and those having received honorable mentions; (4) explore the relationship between a marketing journal's prestige and the corresponding hindex score of its editor. These varied analyses demonstrate the multitudinous ways in which the h-index can be used when investigating bibliometric phenomena within a given discipline.

Benchmarking citation measures among the Australian education professoriate

“…The studies cited above (Abramo, et al, 2010;Henzinger, et al, 2010;Saad, 2010) demonstrate the variability of the h index according to discipline and support the assertion of Bornmann and Daniel (2009) that, if the h index is to be used to evaluate research performance, it should be used for researchers of similar career length and in the same field of study. Thus the utility of the h index as a gauge of research performance depends upon the availability of relevant benchmarks for comparison.…”

“…Top performing researchers published in four premier marketing journals had h index scores ranging from 3 to 17 with median values of 9 to 11 (Saad, 2010). By comparison, top performers in other business related areas had h index scores ranging from 9 to 24.…”

Rankings in the Eyes of the Beholder: A Vox Populi Approach to Academic Journal Ranking

“…As Rynes (2007) observes, publication in major journals significantly influences academic hiring, tenure, and promotion decisions. Citation impact has also become an important measure for evaluating senior academics in academic institutions (Adler and Harzing, 2009;Saad, 2009).…”

“…For example, the scientific community widely uses the impact factor method (Rynes, 2007;Saad, 2009;Segalla, 2008). However, quite a few articles and commentaries have identified inherent problems with the impact factor (Hascall et al, 2007;Kirkpatrick and Locke, 1992;Lange, 2006;Perren et al, 2001).…”

Are finance, management, and marketing autonomous fields of scientific research? An analysis based on journal citations

“…Most of the scientometric studies involving mapping and delineation of 'fields' focus mainly on 'sciences ' (e.g., Biomedical-Lewison 1999;Physics-Bhattacharya and Basu 1998;Neuroscience-Schwechheimer and Winterhager 2001;Nanoscience and nanotechnologyLeydesdorff 2008), less on social sciences (e.g., Sociology-Swygart-Hobaugh 2004), and, to the best of our knowledge, none on Finance, Management or Marketing. Some (rather few) scientometric studies on these latter fields exist but they focused on topics which do not explicitly deal with the field's delineation: quality of collaborative research in Finance (Avkiran 1997), authorship and citation patterns in Management Science Journal (Eto 2002), efficiency procedures in publication in Management science (Lozano and Salmerón 2005), and scholars' influence on Marketing (Saad 2010).…”