Applying yield management pricing to your service business

University Tees: Introducing fundamentals of management accounting in a small business

“…Several case studies are presented for companies whose prices are listed at a price comparison website called Kelkoo. Berman (2005). Applying yield management pricing to your service business.…”

Marketing research and revenue optimization for the cruise industry: A concise review

“…Shoemaker (2003) Take this paper as an overview of revenue management, because this is the fist article presenting research that shows how revenue management, if practiced indiscriminately, can destroy customer loyalty. Berman (2005) This article discusses how a service provider can develop and maintain a yield management system through completion of eight interrelated steps. Ratliff and Vinod (2005) The article discusses the evolution of airline pricing and revenue management in relation to the emergence of restriction-free pricing initiatives by the low-cost carriers.…”

Measuring Company Performance and Customer Satisfaction

“…Systematic approaches and tools to investigate and regulate the relationships between capacity and demand have been developed (Belobaba 1989 ; Adenso-Diaz and Gonzáles-Torres 2002 ). This approach has been conceptualized as a process of yield management (Kimes 1989 ; Berman 2005 ) or a process by which measurement and operational delivery tries to allocate capacity to certain type of customers at a given time. This section explores problems related to capacity planning and yield management including a discussion of measurement.…”