Apuestas para una economía diversificada: la inserción de la uva de Mendoza (Argentina) en mercados externos (1907-1930)

Abstract

Resumen. La economía provincial se caracterizó por la especialización en el monocultivo de vides y elaboración de vinos comunes para abastecer al mercado interno nacional (Litoral argentino). Sin embargo, desde las primeras décadas del siglo xx estuvo sujeta a crisis cíclicas, que alentaron las primeras propuestas para diversificar la agroindustria provincial. Entre ellas, resultaron notorias las iniciativas para comercializar uvas finas para consumo en fresco en los mercados internacionales. El objetivo de este artículo es estudiar los orígenes de la actividad, para ello reconstruiremos las trayectorias de los empresarios que incursionaron en forma temprana en el sector, cuáles fueron las estrategias para posicionar la producción y analizaremos la participación de los agentes estatales implicados en el fomento y promoción de la actividad.Palabras clave: viticultura; uvas para consumo en fresco; exportación; empresarios.Abstract. The provincial economy was characterized by its specialization in the monoculture of vines and elaboration of common wines to supply to the national domestic market (Argentinean littoral). However, since the first decades of the xx century, the provincial economy was subject to cyclical crises, which encouraged the first proposals to diversify the provincial agribusiness. Among these, the most noteworthy proposals were the initiatives to commercialize fine grapes intended for fresh consumption in international markets. The objective of this article is to study the origins of this activity. In order to do that, we will reconstruct the path of the entrepreneurs who first forayed into the sector, see what were the strategies to position production, and will analyze the participation of the state agents involved in the advocacy and promotion of the commercialization activity.

Diversification of Fresh Asparagus Exports from Perú

“…The diversification of exports and export markets has proven to be a successful approach for several countries, especially in the context of fruit exports (LaFevor, 2022). This diversification process can be an effective strategy for developing countries to advance their economic development and reduce their dependence on a limited number of products or markets (Vázquez, 2016).…”

Market Diversification and Competitiveness of Fresh Grape Exports in Peru

“…In Latin America, the reality of market diversification in fresh grape exports is heterogeneous. While some countries have established diversified and stable markets, others have faced challenges in penetrating new markets and diversifying derived products for a long time [34]. This disparity underscores the need for specific strategies tailored to the conditions and particularities of each country.…”