Assessing the Impact of Social Forces in International Opportunity Recognition: A Case Study of Brazilian Technology Firms

Abstract

This chapter explores how the recognition of opportunities regarding developing technology and entering a new market is influenced by the systemic effect of social forces. These include institutions, social networks and the entrepreneur's cognitive frames. This study adopts a longitudinal perspective by capturing and analysing the phenomenon in two moments: first, when the businesses started to operate domestically and second, when they began to internationalise. The cases of five Brazilian technology firms are analysed. The findings reveal the systemic and mutually reinforcing effect of these social forces on the recognition of opportunities. The entrepreneurs' cognitive frames were particularly vital in recognising opportunities to enter the Brazilian market. The institutional support provided by universities along with government mechanisms and entrepreneurs' social networks were essential to accrue experiential and nonexperiential knowledge of international markets, therefore contributing to the recognition of international opportunities. The temporal perspective employed in this research assists the understanding of how historical events shape entrepreneurs' capabilities to recognise and change company discourse to pursue the recognition of international opportunities. The results provide guidelines for researchers, practitioners and policy-makers, particularly in the emerging

Long‐run relationship between R&D investment and environmental sustainability: Evidence from the European Union member countries

“…Finally, Poirier, Johnstone, Haščič, and Silva (2015) point out that the level of the cumulative knowledge and resources for renewable energy in a country largely depends on the international knowledge spillovers. Knowledge also forms the social capital to help technology firms to innovate and internationalize (Arroteia & Hafeez, 2020). The tacit and explicit knowledge can be shared by entrepreneurs using social network platforms (Hafeez et al, 2018).…”

Procesos microsociales para el desarrollo de alianzas intra e interorganizacionales en un modelo de Cuádruple Hélice en El Salvador

“…Por el contrario, los procesos de innovación se caracterizan por su complejidad, destacándose la dificultad por contar con evidencia objetiva para la comprensión de su evolución (Al-Belushi et al, 2018). Además, los sistemas de innovación no pueden ser entendidos de forma lineal, sino desde un enfoque sistémico de redes, implicando la necesidad por mapear, medir e interpretar las interacciones entre los diversos actores (Arroteia & Hafeez, 2019;Bartels & Koria, 2014;. De esta forma, es necesario ahondar sobre los micro fundamentos de la adaptación organizacional y su conexión con diversos agregados sociales a través de redes interorganizacionales (Schoemaker et al, 2018).…”