What genomic innovations supported the emergence of multicellular animals, over 600 million years ago, remains one of the most fundamental questions in evolutionary biology. Increasing evidence suggests that the elaboration of the regulatory mechanisms controlling gene expression, rather than gene innovation, underlies this transition. Since transcriptional regulation is largely achieved through the binding of specific transcription factors to specific cis-regulatory DNA, understanding the early evolution of these master orchestrators is key to retracing the origin of animals (metazoans). Basic leucine zipper (bZIP) transcription factors constitute one of the most ancient and conserved families of transcriptional regulators. They play a pivotal role in multiple pathways that regulate cell decisions and behaviours in all kingdoms of life. Here, I explore the early evolution and putative roles of bZIPs in a representative of one of the oldest surviving animal phyla, the marine sponge Amphimedon queenslandica.Using recently sequenced genomes from across the Eukaryota, and in particular the Metazoa, I first reconstruct the evolution of bZIPs, and document that this transcription factor superfamily has undergone multiple independent kingdom-level expansions. I present here a thorough analysis of the whole superfamily of bZIP transcription factors across the main eukaryotic clades and the putative bZIP network that was in place in the ancestor of all extant animals. To then explore the putative role of bZIP transcription factors in the metazoan ancestor, I identify the bZIP complement in the demosponge Amphimedon queenslandica (phylum Porifera). As expected for regulatory molecules, a majority of the 17 A. queenslandica bZIPs display high temporal specificity, cell-type specific localisation and are dynamically expressed throughout development. Along with bZIPs high expression across developmental stages, these characteristics point towards bZIPs having a fundamental role in this sponge. Given the consistent central role of these transcription factors in the functioning of extant animals, I infer that were already integrated in developmental and cell specific regulatory networks in the ancestral regulatory genome and supported the emergence of multicellularity.The PAR and ATF4 orthologues particularly stand out: they are highly expressed throughout Amphimedon life cycle and peak in expression at key developmental transitions. A. queenslandica PAR-bZIP AqPARa is part of the sponge circadian network. In this thesis, I establish that AqPARa is both spatially and temporally co-expressed with A. queenslandica cryptochrome AqCRY2, and that expression of both genes is entrained by light. I also explore the involvement of circadian genes that are conserved in other phyla in A. queenslandica response to light. This work provides insights III on the animal ancestral circadian regulatory network, and the evolution of PAR-bZIPs implication in the regulation of environmentally cued behaviours.A. queenslandica ATF4 ortholog...