“…To date, in the religious context, it remains an open question whether or not public figures promoting a set of religious or secular ideas are able to gain a following outside of their own community. For instance, it is not known whether influential atheists, active in socalled "atheist evangelization" (Dick, 2015;Cimino, 2012, 2015;Lundmark and LeDrew, 2019), can effectively reach out to the non-atheist seculars as well as the religious through their online presence, and instigate an interest. Combining Google search indices for Richard Dawkins, the late Christopher Hitchens, and Sam Harris, with the Canadian General Social Survey data of 2005 to 2016, the present article examines this question.…”