“…Judgments of elapsed durations are more accurate when listening to stimuli of longer durations as opposed to stimuli of shorter durations; furthermore, the elapsed durations of shorter stimuli are more likely to be overestimated as opposed to stimuli longer in duration (Kortum, Peres, Knott, Bushey, 2005;Kortum, 2005, Kortum, Peres 2006. Businesses have interest in avoiding the former type of stimuli because of the negative correlation between telephone hold time and customer satisfaction (Kortum et al, 2011). The shorter callers perceive their wait to have lasted, the more satisfied they are with their experience (Kortum et al, 2011).…”