. Can. J. Chem. 55, 4103 (1977). An investigation of the acylation of the pyrrolyl ambident anion has been carried out. The results have been rationalized in terms of the 'principle of hard and soft acids and bases.' The metal cation, solvent or complexing agent, halide of the pyrrole Grignard reagent, and temperature were varied. As well, the reactions of acylating agents of the carbonyl, cyanide, and carbimine type with the pyrrole Grignard reagent were studied to determine N/C acylation ratios under the same conditions. Several new products were isolated and identified.