Using the weak measurement (WM) and quantum measurement reversal (QMR) approach, robust state transfer and entanglement distribution can be realized in the spin-1 2 Heisenberg chain. We find that the ultrahigh fidelity and long distance of quantum state transfer with certain success probability can be obtained using proper WM and QMR, i.e., the average fidelity of a general pure state from 80% to almost 100%, which is almost size independent. We also find that the distance and quality of entanglement distribution for the Bell state and the general Werner mixed state can be obviously improved by the WM and QMR approach.Introduction. Recently, it was shown that weak measurement (WM) and quantum measurement reversal (QMR) can effectively suppress amplitude-damping decoherence for a single qubit [1-3]. In particular, weak measurements and reversal can greatly suppress the disentanglement dynamics of two qubits interacting with their own independent reservoirs [4-6]. More interestingly, the famous entanglement sudden death (ESD) [7] can be avoided by the WM and QMR [5]. Now the WM and QMR also have been widely applied to various aspects of quantum information processing. In Ref.[8], the authors used the WM and QMR to generate the concurrence of assistance from tripartite to bipartite entanglement. In Ref.[9], the authors investigated entanglement amplification via local weak measurements. In Ref.[10], the authors discussed the improvement the fidelity of teleportation through noisy channels using weak measurement and they utilized the standard state teleportation scheme, namely a pair of maximally entangled states serving as state transfer channel. Most of the abovementioned concerns are focused on the model of the qubit system interacting with the reservoir.On the other hand, it is well known that quantum communication based on quantum spin chain has been first addressed in the seminal Ref. [11]. The author demonstrated that the quantum spin chain can be used as a channel for short-distance quantum communication. Then several methods and models of a perfect state transfer were suggested [12,13]. The longdistance state transfer is always an essential task in quantum information processing. We have not seen any report for the application of the WM and QMR in the quantum spin chain model.In this Brief Report, we explore the WM and QMR approach to enhance state transfer and entanglement distribution in the spin-1 2 Heisenberg chain channel. By investigation, using the WM and QMR we find that the lowest and highest average fidelityF of the general pure state through the spin chain channel can attain 80% and close to 100%. More especially, we find that the optimal state transfer is almost size independent. Then we investigate the entanglement distributions of the Bell state and the Werner-mixed state in the spin chain channel and find that the distance and quality of entanglement distribution can obviously improved. In comparison with the scheme of